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Sponsorship News - Latest Updates & Headlines

Host India to field two Elite teams for Pune Grand Tour 2026

New Delhi, November 28: Cycling Federation of India (CFI) has announced selection trials for Indian men's elite riders, with an aim to field two teams, namely 'India A' and 'India B' for the forthcoming Pune Grand Tour - India's first Union Cycliste Internationale (UCI) 2.2 category Road Race in January 19-23, 2026.

Ajman hosts Race 2 of Emirates Villages Run Series

Ajman, October 19: Masfout in the emirate of Ajman hosted today Race 2 of the Emirates Villages Run Series (EVRS), which bring together runners of all ages and abilities under the Year of Community's events, promoting wellness, unity, and heritage under the patronage of H.H. Sheikh Theyab bin Mohamed bin Zayed Al Nahyan, Deputy Chairman of the Presidential Court for Development and Fallen Heroes' Affairs, and Chairman of the Emirates Council for Balanced Development.

Apollo Tyres unveils logo on Indian men's cricket team jersey

Ahmedabad, October 2: Following the recent announcement of a prestigious three-year strategic partnership with the Board of Control for Cricket in India (BCCI), Apollo Tyres unveiled its logo on the Indian men's cricket team jersey for the first time in Ahmedabad, before the opening test match against the West Indies on Thursday, as per a release from Apollo Tyres.

'Pakistan can't hide terror sponsorship behind rhetoric'

New Delhi, Sep 27: Prime Minister Shehbaz Sharif's rendition at the United Nations General Assembly on Friday, September 26, was yet another attempt by Pakistan at grasping at a fig leaf to cover Islamabad's role in aiding and abetting terrorism.

IPL chairman Dhumal speaks on IND-PAK Asia Cup clash, finding new lead sponsor for Team India

New Delhi, September 12: Indian Premier League (IPL) chairman Arun Dhumal spoke on the Board of Control for Cricket in India (BCCI) finally having started the "ball rolling" as far as finding a new lead sponsor for Team India is concerned and also expressed his views on Team India playing arch-rivals Pakistan in the ongoing Asia Cup despite the Pahalgam terrorist attack in April this year.

Team India's triumph despite absence of sponsors

New Delhi, September 11: The Indian cricket team have kicked off their Asia Cup 2025 campaign with a convincing 9-wicket win over the United Arab Emirates (UAE). However, the Indian team is without their lead sponsor, Dream11, the fantasy sports platform that was sponsoring Team India's jerseys, which has pulled out just before the tournament began.

India likely to play Asia Cup without team sponsor

New Delhi, September 2: Team India is likely to play the upcoming Asia Cup without a lead sponsor on their shirts following Dream 11's withdrawal from its deal with the Board of Control for Cricket in India (BCCI) last month, reported ESPNCricinfo.

Dream11 to part ways with BCCI as lead sponsor after Online Gaming Bill passage

New Delhi, August 25: Fantasy sports platform Dream11 is set to part ways with the Indian cricket team as its lead sponsor, following the Online Gaming Bill being passed in the Parliament last week. The Board of Control for Cricket in India (BCCI) Secretary Devajit Saikia on Monday confirmed the development, citing the Online Gaming Bill as the reason.

Pak's terror trail: Not just Kashmir, Islamic nations and Europe too faced brunt of terrorism

New Delhi, April 30: Pakistan Defence Minister Khwaja Asif’s admission on country’s role in harbouring terrorists and sponsoring terror factories on its soil recently, came not just as a shocker but also exposed its brazen terror designs as well as terror trail, that remains not just limited to Kashmir but goes beyond many frontiers, even to the Islamic nations, Middle-East and Europe.

EaseMyTrip gives wings to Neha Kortikar's shooting dreams

New Delhi, April 11: EaseMyTrip.com, one of India's leading online travel tech platforms, through its CSR arm, EaseMyTrip Foundation, has taken a significant step toward nurturing India's sporting future by extending full-fledged sponsorship support to Neha Kortikar, an exceptional young talent in Indian rifle shooting.

Campa partners with JioStar as 'Co-Powered by' sponsor on TATA IPL 2025

Bengaluru, February 17: As the TATA Indian Premier League (IPL) continues to reign supreme as the nation's most-watched sporting event, Campa from Reliance Consumer Products Limited (RCPL), in partnership with JioStar, is set to elevate its brand presence as a co-powered sponsor across both TV and digital platforms for TATA IPL 2025.