Key Points

Union Minister Pabitra Margherita is set to lead an Indian delegation to the MATTA Fair in Kuala Lumpur, Malaysia. The event is part of the ASEAN-India Tourism Professionals Exchange Programme for 2025. It aims to showcase India's tourism potential, with a special focus on North-East India. The minister is expected to engage in bilateral discussions and interact with Malaysian business leaders and the Indian community.

Key Points: Pabitra Margherita Leads India Tourism Delegation to MATTA Fair

  • MoS to participate in MATTA Fair promoting tourism exchange
  • Highlighting North-East India's tourism potential
  • Part of ASEAN-India Tourism Professionals Programme
  • Bilateral engagement with Malaysian business leaders
2 min read

MoS Margherita to participate in MATTA Fair in Malaysia

Union Minister Pabitra Margherita to showcase North-East India's tourism potential at Malaysia's MATTA Fair 2025

"2025 was designated as the ASEAN-India Year of Tourism - MEA Statement"

New Delhi, April 17

Pabitra Margherita, Union Minister of State for External Affairs and Union Minister of State for Textiles [MoS (PM)] will lead a delegation to participate in the Malaysian Association of Tour and Travel Agents (MATTA) Fair on April 18-19 at Kuala Lumpur, Malaysia, as part of the ASEAN-India Tourism Professionals Exchange Programme 2025, a statement by the Ministry of External Affairs stated.

As per the statement, 2025 was designated as the ASEAN-India Year of Tourism.

"At the 21st ASEAN-India Summit last year, the year 2025 was designated as the ASEAN-India Year of Tourism. The ASEAN-India Tourism Professionals Exchange Programme 2025 is being organised in collaboration with Assam Tourism Development Corporation (ATDC) under the ASEAN-India Fund," the statement read.

The event aims to showcase India's tourism potential with special focus on North-East India.

"The event will showcase India's tourism potential with special focus on North-East India, with participation from various stakeholders including tour operators and tourism professionals," as per the statement.

"MoS (PM) is also expected to have bilateral engagements and interactions with prominent leaders of businesses and members of the Indian community," the statement added.

Today, MATTA boasts a membership of over 2,900 member organizations and increasing, comprising local tour and travel organizations as well as numerous overseas affiliations. It is also the national umbrella representative body for the entire travel industry in the country.

With a full time secretariat in Kuala Lumpur, its headquarters, MATTA has state chapters in Kedah, Penang, Perak, Federal Territory of Kuala Lumpur, Putrajaya, Melaka, Negeri Sembilan, Pahang, Terengganu, Kelantan, Selangor, Johor, Sabah, Sarawak and Labuan.

MATTA's objective is to promote the interests of the travel and tour industry in Malaysia. MATTA works closely with the Ministry of Tourism, Arts and Culture Malaysia (MOTAC) as well as the Malaysia Tourism Promotion Board (MTPB), help organise fairs, seminars, convention and workshops both to create public awareness of the tourism industry as well as to benefit its members, the official website of MATTA stated.

- ANI

Share this article:

Reader Comments

R
Rajesh K.
This is a great initiative! North-East India has so much untapped tourism potential. Hope this fair helps showcase our beautiful region to the world 🌄
S
Shalini M.
While I appreciate the focus on tourism, I hope the government also allocates resources to improve infrastructure in the North-East first. Better roads and facilities will make these initiatives more effective.
A
Arjun P.
Malaysia is a perfect market for Indian tourism. Their people love traveling and have great spending power. Smart move by our ministers! ✈️
P
Priya S.
The ASEAN-India Year of Tourism sounds exciting! I've been to Malaysia before and they have an excellent tourism industry. We can learn a lot from them while showcasing our own culture.
M
Manish T.
Hope they highlight adventure tourism opportunities in the North-East - trekking, river rafting, wildlife safaris. That's what international tourists really look for!
N
Neha R.
As someone from Assam, I'm so proud to see our state getting international attention through ATDC. Our tea gardens, Kaziranga, and cultural festivals deserve this spotlight! 💕

We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.

Leave a Comment

Minimum 50 characters 0/50