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India-Australia Biz Case Studies Show $100B Trade Pact Success

A new compendium of India-Australia business case studies demonstrates the tangible benefits of the Economic Cooperation and Trade Agreement (ECTA). The publication, developed by IIFT and Newland Global Group, documents the market-entry and growth strategies of 30 successful companies. Senior officials from both countries praised the initiative for bridging academia, government, and industry to strengthen the strategic relationship. The resource is expected to help identify opportunities and challenges for deepening the $100 billion economic partnership.

Key Points: India-Australia Trade Pact Success Showcased in Case Studies

  • Case studies show real business growth from trade pact
  • Compendium details 30 company journeys in both markets
  • Aims to support a $100 billion partnership
  • Resource for businesses, policymakers & researchers
2 min read

India-Australia business case studies showcase effectiveness of trade pacts: Commerce Secretary

Commerce Secretary highlights real business growth from India-Australia ECTA, with new compendium detailing 30 company success stories.

"This would play an important role in strengthening and enhancing the gains of the India-Australia ECTA. - Rajesh Agrawal"

New Delhi, Feb 6

The India-Australia business case studies are evidence-based on how the trade agreement has translated into real opportunities and has been used by businesses for their growth, Commerce Secretary Rajesh Agrawal said on Friday.

Jointly developed by the Indian Institute of Foreign Trade (IIFT) and Newland Global Group, the India-Australia Business Case Studies Compendium, titled "Pitch Perfect Australia-India: Perfect Conditions for a $100 Billion Partnership", captures real-world business journeys of companies operating across India and Australia.

The publication captures real business journeys of companies operating across India and Australia, documenting market-entry experiences, growth strategies, and lessons from 30 organisations that have successfully navigated opportunities in both markets, Commerce Ministry said in a statement.

Agrawal complemented IIFT for its efforts to anchor this initiative, underscoring its relevance for policy, industry, and academic stakeholders.

"This would play an important role in strengthening and enhancing the gains of the India-Australia Economic Cooperation and Trade Agreement (ECTA)," he mentioned.

Philip Green, Australian High Commissioner to India, praised the initiative and acknowledged IIFT's role in fostering informed dialogue on bilateral trade.

He noted that "The platforms bringing together academia, government, and industry are vital for the strong strategic relationship between India and Australia".

Joint Secretary Petal Dhillon highlighted the growing momentum in India-Australia economic relations.

"IIFT has played an important role in generating research-driven insights and facilitating dialogue that supports the strengthening and enhanced utilisation of the India-Australia Economic Cooperation and Trade Agreement (ECTA)," she noted.

Professor Rakesh Mohan Joshi, Vice Chancellor, IIFT, highlighted the value of documenting real business journeys and turning them into learning resources for industry and academia alike.

The collaborations like this reflect IIFT's commitment to bridging research and practice and to supporting India's expanding footprint in global trade, he said.

According to the ministry, with India and Australia working toward deepening economic ties, the compendium is expected to serve as a practical resource for businesses, policymakers, and researchers by identifying opportunities, addressing challenges, and showcasing successful cross-border collaborations.

- IANS

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Reader Comments

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Sarah B
As someone working in exports, the real challenge is on-ground implementation and dealing with logistics/regulations. I hope these case studies address those practical hurdles and not just the success stories. A $100 billion partnership is an ambitious but exciting goal.
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Priya S
Australia is a key partner for India in the Indo-Pacific. Beyond trade, this strengthens our strategic position. More Indian students and professionals should look at opportunities there. Good to see academia and government collaborating like this.
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Rohit P
With respect, I hope this compendium is made easily accessible online for free. Often such valuable research sits behind paywalls or in expensive reports. For true 'Make in India for the world', knowledge must be democratised. A good step, but execution matters.
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Vikram M
Australia has high-quality agri-products and minerals, India has manufacturing and services strength. It's a perfect match. Let's hope this leads to more Indian brands on Australian shelves and vice-versa. The cricket connection should help the business pitch too! 🏏
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Karthik V
Positive news. After the tensions with some other trade partners, diversifying and deepening ties with friendly nations like Australia is very smart. Focus should be on tech, education, and clean energy partnerships alongside traditional goods.

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