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Australian tour operator hosts roadshow

Posted on Nov 29, 10:35AM | IBNS

Australia's travel operator Queensland Tour Wednesday hosted its annual travel roadshow 'Queensland on Tour' in the city.

More than 22 leading travel operators, tour operators and hospitality industries all over the world participated and interacted with over 400 Indian travel representatives across four cities in India.

'Queensland on Tour' is on the foreground at tourism business with the objective of educating Indian tourism players and negotiate future business deals.

With a view to achieve a larger footprint in the Indian matket, the tour operator started its journey with the roadshow across India at four cities Delhi, Chennai, Kolkata and Mumbai.

The travel operator represents a wide range of products such as Island resorts, wildlife and theme parks, hotel chains and rain-forests each having something unique to offer on the destination.

Speaking about the success of the roadshows International Director of Tourism Queensland for India, Middle East and Korea; Paul Buggy said, "Indian visitors to Queensland have grown at a compound annual growth rate of 7.5 percent since 2010 and the market has great future growth potential."

"This growth is strongly aided by our consumer and trade events like Queensland on Tour which offer a wide spectrum of experiences in addition to business networking and reinforcing ties with the travel trade."

"Its great to see such a diverse group of operators taking advantage of this opportunity to promote Queensland's tourism industry in an important international market for the stat," Buggy said.

He added, "Australia has seen a 15pc growth in arrivals from India with 30,000 Indians visiting Queensland till Jun 30."

"Our aim is to sustain this growth through the next financial year by executing our five-pillar strategy and adopting effective tools of communication to draw huge numbers from the Indian market."