Key Points

Jitendra Singh inaugurated a significant lavender festival in Bhaderwah, emphasizing its growing global recognition. He praised the efforts of CSIR-IIIM and noted the connection between local initiatives and broader economic growth. Discussing Operation Sindoor, Singh highlighted how the initiative defied doubts and contributed positively to the economy. Visitors were encouraged to explore the vibrant lavender fields, representing both a cultural and economic boon for the region.

Key Points: Jitendra Singh Opens 2025 Lavender Festival in Bhaderwah

  • Jitendra Singh inaugurated the lavender festival in Bhaderwah
  • The event supports local economies and floriculture efforts
  • Operation Sindoor's success linked to economic growth
  • Singh praised CSIR-IIIM's role in global recognition
2 min read

J-K: Jitendra Singh inaugurates two-day lavender festival 2025

Union Minister Jitendra Singh inaugurates lavender festival, highlighting Bhaderwah's global floriculture impact.

"Lavender has become famous as the identity of Bhaderwah, not only in India, but in the entire world. - Jitendra Singh"

Doda, June 1

Union Minister Jitendra Singh inaugurated two-day lavender festival 2025 organized by CSIR- IIIM Jammu in Bhaderwah town of Jammu.

Speaking with reporters, Singh congratulated the entore team of CSIR-IIIM.

"I congratulate the entire team of CSIR-IIIM... People from different states have come here... Lavender has become famous as the identity of Bhaderwah, not only in India, but in the entire world... A lot of children here don't have formal degrees, but they have passion and ambition to learn technology and the central government is giving complete support for this... PM Modi mentioned the new venture of Bhaderwah's farmers, which gained fame overnight. Other countries started taking the same approach as here and a new floriculture mission started along with the association of over 3000 startups..."

He also spoke about the operation Sindoor launched by Indian armed forces in response to the deadly Pahalgam terror attack that killed 26 people, mostly tourists.

"Some intellectuals said that after Operation Sindoor, our economy will face a downfall, but 'The prophets of doom have been proved wrong'... The warfare technology you saw was made in last 10 years. Our economy flourished and this Purple Revolution has played a role in this as well...," the MoS said.

Concluding his address, Singh praised Dr Zabeer and the CSIR-IIIM team for organizing an unprecedented event in Bhaderwah that drew visitors from all over India. He invited everyone to visit the lavender fields over the next 10-15 days during peak bloom and hear directly from the entrepreneurs themselves.

- ANI

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Reader Comments

R
Rahul K.
This is such a positive development for Jammu region! 🌿 Lavender farming has truly transformed Bhaderwah's economy. My cousin visited last year and said the fields look magical during bloom season. Hope this inspires more agri-startups across India.
P
Priya M.
While I appreciate the lavender initiative, I wish the minister hadn't mixed this positive development with Operation Sindoor. Let's celebrate agriculture achievements without bringing in military operations. The farmers' success story is inspiring enough on its own.
A
Arjun S.
J&K's lavender is indeed world class! 🇮🇳 My company imports essential oils and Bhaderwah's produce competes with the best French lavender. More power to our farmers! The government should focus on better marketing and export facilities though.
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Neha T.
As someone from Doda, I'm so proud to see our small town making headlines! 😊 The lavender fields have created so many jobs for local youth. Requesting better road connectivity though - tourists face difficulties reaching the farms.
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Vikram J.
The Purple Revolution is a great example of how traditional farming can be modernized. But I hope the government ensures fair prices for farmers and prevents middlemen from exploiting them. Saw this happen with saffron in Kashmir.
S
Sunita R.
Planning a family trip to see the lavender fields next week! Any recommendations for best spots? Also, are there homestay options available near the farms? Would love to support local businesses.

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