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Gujarat's Nutrition Battle: How 25,000 Govt Staff Pledge to End Malnutrition

A massive movement is underway in Gujarat's Kheda district to tackle malnutrition. More than 25,000 government staff have pledged support to a new community-driven campaign. They've vowed to become 'Poshan Mitras' and contribute to child nutrition on special family occasions. This initiative aims to turn the national nutrition mission into a true people's movement.

Key Points: 25,000 Gujarat Staff Join Kheda District Nutrition Campaign

  • Over 25,000 Kheda district officers and staff voluntarily joined the Phase 1 pledge
  • Campaign is rooted in PM Modi's "Sahi Poshan, Desh Roshan" national mission
  • Officials vow to become 'Poshan Mitras' and contribute on family celebrations
  • Phase 2 will extend the "Gaam No Nirdhaar" campaign to include citizen participation
2 min read

Over 25,000 govt staff join nutrition campaign in Gujarat

Over 25,000 government employees in Kheda pledge as 'Poshan Mitras' to eliminate child malnutrition, launching a community-driven nutrition movement.

"no child in Kheda should suffer from malnutrition - Campaign Pledge"

Ahmedabad, Dec 12

More than 25, 000 government employees in Kheda district have pledged support to the new “Gaam No Nirdhaar, Sahkaarey Saakaar” campaign - an initiative launched by the district administration to eliminate malnutrition.

“Gaam No Nirdhaar, Sahkaarey Saakaar” translates to the idea that a village’s resolve can be truly achieved only through collective support and participation. It reflects a spirit of community-driven development, where shared determination, cooperation, and responsibility come together to turn goals into reality.

This phrase essentially captures the belief that meaningful progress happens when everyone contributes.

Rooted in the Prime Minister’s call of “Sahi Poshan, Desh Roshan”, the campaign aims to turn the National Nutrition Mission into a true people’s movement in Kheda, with a special focus on improving nutrition levels among children and mothers.

The administration had urged all district officers and government staff to join the initiative, framing it as both a moral duty and an expression of gratitude towards their karmabhoomi.

Officials were also instructed to mobilise their teams across all subordinate offices, ensuring that participation is formally recorded through a “Consent for Participation” pledge.

A dedicated link has been opened for three days for Kheda’s officials and employees in Phase 1. Phase 2 will extend participation to citizens.

Marking the 150th birth anniversary of Vallabhbhai Patel, officials and employees from his home district have taken on a solemn commitment: no child in Kheda should suffer from malnutrition.

As part of this, they have vowed to become Poshan Mitras—contributing to child nutrition on family birthdays, weddings, and other auspicious occasions.

On Friday, over 25,000 officers and staff across Kheda district had voluntarily joined the campaign.

Their emotional and wholehearted participation has set a strong example of collective responsibility. The district administration and Amul Dairy expect this combined effort to set new benchmarks in nutrition-driven governance.

With officials, employees, and soon citizens stepping in, “Gaam No Nirdhaar, Sahkaarey Saakaar” is on track to become a transformative model for holistic development in Kheda district.

janvi/dan

- IANS

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Reader Comments

R
Rajesh Q
Good step, but the real test is on-ground impact. We've seen many campaigns launched with fanfare that fizzle out. Will these 25,000 staff actually become active 'Poshan Mitras' or is this just another formality and a pledge on paper? The administration must ensure proper monitoring.
M
Meera T
Linking it to Sardar Patel's anniversary gives it a powerful emotional connect. Nutrition is the foundation for a strong future. As a mother, I appreciate the focus on children and mothers. More awareness is needed about what common citizens can do in Phase 2.
A
Aman W
Involving Amul Dairy is smart - they have the grassroots network. Hope this brings sustainable solutions, not just temporary aid. The idea of contributing on birthdays/ weddings is very Indian and can work if promoted well. Jai Hind!
S
Sarah B
Working in public health, I find this community-driven approach promising. The collective pledge by government staff sets accountability. The key will be translating this bureaucratic participation into tangible improvements in anthropometric data for children in Kheda. The concept is solid.
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Vikram M
Finally a campaign that goes beyond slogans. "Sahi Poshan, Desh Roshan" is the need of the hour. When citizens join in Phase 2, it can become a true jan andolan. Gujarat often leads in such social initiatives. Hope it succeeds! 👍

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