J&K Tourism Soars Past 1.77 Crore Visitors in 2025 Despite Security Challenges

Jammu and Kashmir witnessed a massive influx of over 1.77 crore tourists in 2025, including more than 36,000 foreign visitors. The government reported that the Srinagar airport is fully equipped for international operations, pending airline decisions. Its successful Home Stay Programme is set for expansion to boost local employment and accommodation. This growth comes despite a major terrorist attack in Pahalgam in April 2025, which was met with a military response under Operation Sindoor.

Key Points: J&K Tourist Footfall Hits 1.77 Crore in 2025

  • Record 1.77 crore tourists in 2025
  • Over 36,000 foreign visitors
  • Srinagar airport ready for int'l flights
  • Home Stay Programme to be expanded
2 min read

Tourist footfall in J&K crossed 1.77 crore in 2025: Official

Jammu & Kashmir welcomed over 1.77 crore tourists in 2025, including 36,000 foreigners. Govt highlights home stay success and airport readiness.

"1,77,65,390 tourists visited the Union Territory between January 1 and December 31, 2025. - Tourism Department"

Jammu, Feb 7

The Jammu and Kashmir government on Saturday informed the Legislative Assembly that 1.77 crore tourists, including over 36,000 foreigners, visited the Union Territory in 2025.

In reply to a question by National Conference MLA Hasnain Masoodi, the government said that Jammu and Kashmir received more than 1.77 crore tourists in 2025, including over 36,000 foreign visitors.

The Tourism Department said that 1,77,65,390 tourists visited the Union Territory between January 1 and December 31, 2025. Of them, 36,410 were international travellers, while 1,77,28,980 were domestic tourists.

The government said it has not set specific targets for tourist arrivals in 2026, but stressed that sustained promotional and developmental measures are under way to boost both domestic and foreign inflow.

On the resumption of international flights from Srinagar airport, the government said the airport is fully equipped with immigration, customs, security and passenger-handling facilities.

However, the start of international operations depends on the operational and commercial decisions of airlines. The department said the airport remains prepared to facilitate international flights as soon as airlines choose to begin services.

Regarding the Home Stay Programme, the government said the initiative has been largely successful in enhancing accommodation capacity, generating local employment and encouraging community participation in tourism.

Given its positive impact, the programme is likely to be expanded to other potential areas.

The reply also noted challenges such as limited awareness, capacity gaps and infrastructure issues, which the department is addressing through awareness drives, capacity-building initiatives and coordination with concerned departments.

It may be recalled that J&K tourism suffered a serious setback on April 22, 2025, when Pakistan-backed terrorists killed 26 innocent people, including 25 tourists and a local pony owner, at Baisaran meadow in Pahalgam.

In retaliation, Indian armed forces struck terrorist camps deep inside Pakistan and Pakistan-occupied Kashmir under Operation Sindoor. The operation was launched in response to the Pahalgam killings.

- IANS

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Reader Comments

S
Sarah B
As someone who visited last autumn, I'm not surprised. The place is breathtaking. But the government must ensure the infrastructure keeps pace with this influx. The roads in some areas were quite congested.
V
Vikram M
The resilience is commendable. Remembering the tragic attack in Pahalgam... it's heartening to see tourism bounce back. Our armed forces' strong response (Operation Sindoor) sent a clear message. Security seems better now, which is key for tourists.
P
Priyanka N
Only 36,000 foreigners? That's a very small percentage. The article says the airport is ready, but airlines aren't starting flights. Why? Is there a perception issue internationally that needs more aggressive marketing to counter?
R
Rohit P
Great for the local economy! More tourists mean more jobs for guides, hotel staff, shikara walas, and artisans. Hope the benefits are reaching the common people and not just big hotel chains. The home stay expansion is a step in the right direction.
M
Michael C
The numbers are impressive, but sustainable tourism is crucial. I hope the development measures include waste management and protecting the delicate ecology of places like Pahalgam. You don't want to love the place to death.

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