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Apple Opens 6th India Store in Mumbai, Reports Record Growth

Apple has announced the opening of its sixth store in India, Apple Borivali in Mumbai, set to welcome customers on February 26. The store features a distinctive peacock-inspired design and will offer product exploration, expert support, and free daily creative sessions. This expansion comes as Apple CEO Tim Cook reported record quarterly revenue in India, citing strong double-digit growth. The company's iPhone shipments in India grew 24% in 2025, led by the highly successful iPhone 16 series.

Key Points: Apple Opens 6th Store in India, Reports Record Revenue

  • 6th Apple store opens in Mumbai
  • Features peacock-inspired design
  • Record quarterly revenue in India
  • iPhone 16 series was top performer
  • Free Today at Apple sessions offered
2 min read

Tech giant Apple to open its 6th store in India on Feb 26

Apple unveils its 6th store in India at Borivali, Mumbai, opening Feb 26, as CEO Tim Cook announces record quarterly revenue in the Indian market.

"We continued to gain momentum in emerging markets, which includes India, where we saw strong double-digit revenue growth. - Tim Cook"

New Delhi, Feb 13

US tech giant Apple on Friday unveiled the barricade for Apple Borivali, its sixth store in India and second in Mumbai -- in a market which has seen the company's production and exports touching new highs.

According to the iPhone maker, the new store features the distinctive peacock-inspired visual identity first introduced at the September 2025 openings of Apple Hebbal in Bengaluru and Apple Koregaon Park in Pune, and more recently at Apple Noida.

The design signals confidence, detail, and a sense of arrival, seen through Apple's lens of creativity.

Apple Borivali will open for the public at 1 pm on February 26.

"Apple Borivali will serve a growing community of startups and businesses - offering a welcoming space where customers can explore Apple products, unlock creativity, and get expert support from Apple's store team members," said the company.

At Apple Borivali, customers can explore and purchase Apple's latest product lineup, experience new features, and receive expert support from Specialists, Creatives, Geniuses, and dedicated Business teams.

According to Apple, customers can also take part in Today at Apple sessions - free, daily, in-store experiences, led by Apple Creatives, designed to help people learn, create, and get more out of their devices.

Meanwhile, Apple CEO Tim Cook said recently that the company set a quarterly revenue record during the October-December period in India.

"We continued to gain momentum in emerging markets, which includes India, where we saw strong double-digit revenue growth," said Cook during the earnings call.

"In retail, we continue to bring a magical experience to our customers all around the world, and we were thrilled to have our best-ever results in retail during the quarter. We were excited to open our fifth store in India in December and have plans to open another store in Mumbai soon," said Cook.

The company had a strong year in 2025 in India as iPhone shipments grew 24 per cent year-on-year (YoY) in 2025 compared to 2024. According to data by CyberMedia Research (CMR), the iPhone shipments in 2025 outperformed iPads, which saw a modest growth of 2 per cent.

The standout performer was the iPhone 16 series, which became Apple's most successful smartphone lineup of the year. It accounted for 57 per cent of total iPhone shipments, making it the best-performing iPhone model of the year, according to the report.

- IANS

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Reader Comments

S
Sarah B
While it's exciting to see Apple expanding, I really hope they bring more affordable service and repair options to India. The Genius Bar experience is top-notch, but the cost can be prohibitive for many. Focus on after-sales support too, please!
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Priya S
Amazing growth story for Apple in India! Tim Cook mentioning "strong double-digit revenue growth" shows how important our market has become. The iPhone 16 series is a hit! 🍎 Can't wait to visit the new store and check out the peacock theme.
R
Rohit P
Good for jobs and the local economy. But I hope this expansion also means more manufacturing and R&D investment here, not just retail stores. "Make in India" should be the real goal for such tech giants.
K
Karthik V
The free Today at Apple sessions are a fantastic initiative. In a city like Mumbai, where creative talent is booming, having access to expert-led workshops can be a game-changer for many young designers and developers. Thumbs up!
M
Michael C
Interesting to see the focus on business teams in the store. India's startup ecosystem is one of the largest in the world. Smart move by Apple to cater directly to that community with dedicated support.

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