Monday, 17 Feb 2020

iWave and Gravyty Expand Strategic Partnership to Elevate Grateful Patient Programs

CHARLOTTETOWN: iWave and Gravyty, leaders in fundraising enablement and efficiency, have expanded their strategic partnership.

Leveraging data and artificial intelligence (AI) they are helping healthcare organizations elevate their grateful patient programs and raise major gifts that lead to transformative health services.

Donations procured through grateful patient programs allow healthcare institutions to provide better care and facilitate many ancillary services that are extremely important to patients and their families. Until now, the challenge has been finding an effective way to identify patients with the ability to donate a major gift.

Through a joint solution, iWave and Gravyty will help nonprofits harness the power of patient screening and AI to identify grateful patient prospects and connect with them at the right time in their healthcare journey. This marks the first time that healthcare organizations have the ability to use AI and donor intelligence to change the world through grateful patient programs.

Grateful patient programs have become a crucial component of a proactive, predictive fundraising program, said Ross Beattie, CEO of iWave. Healthcare institutions are motivated to provide the best care they can and they need money to do that. As a leading provider of wealth and philanthropic information, iWave's patient screening helps healthcare institutions identify top major gift candidates and our partner, Gravyty, feeds that intel to the fundraising team at the right time.

As the first provider of AI-enabled fundraising software, Gravyty's fundraiser enablement solutions expand the fundraising workforce with actionable intelligence, including personalized outreach proactively drafted by AI, automated stewardship support, prioritized portfolio outreach, and more.

Artificial intelligence is fundamentally changing what's possible in advancement. Gravyty is proud to expand our partnership with iWave to use AI to accelerate the pace at which hospitals and healthcare organizations cure diseases and treat patients, said Adam Martel, co-founder and CEO of Gravyty. Through our joint solution for healthcare, we're able to directly connect grateful patient programs and fundraising activities to change our world for the better in ways never seen before.

(PRN | 8 months ago)