Since launching in 2001, Chicago-based Vivid Seats has been committed to providing fans across live sports, concerts, theater and more with the best ticketing options, all backed by a 100% Buyer Guarantee as well as authoritative industry-leading technology. A partnership with Rolling Stone, wherein Vivid Seats becomes Rolling Stone's first-ever exclusive ticketing company, furthers this goal through digital ticketing integration and unique tour content on www.rollingstone.com, as well as exclusive live events including Rolling Stone Live Palm Springs and Rolling Stone Live Chicago, both held during major music festival weekends.
Granting fans unprecedented access to exclusive RS Live parties surrounding two of North America's largest music and arts festivals is just one of the reasons why the entire Vivid Seats team is excited about partnering with Rolling Stone, said Stan Chia, CEO of Vivid Seats. As a lifelong guitar player, avid music fan, and believer in the power of experiences, I'm looking forward to working alongside music's most celebrated brand to continue to establish Vivid Seats as the premier destination for live music fans.
Founded in 1967 by Jann Wenner, Rolling Stone has defined pop culture for generations of readers as one of the most revered brands in publishing and music. Today, five decades later, Rolling Stone has evolved into a multi-platform content brand with unrivalled access and authority, reaching over 60 million people per month.
We're excited to launch this strategic partnership with Vivid Seats, says Gus Wenner, President and COO of Rolling Stone. By leveraging the strengths of our two brands, we'll be providing music fans with highly engaging digital content and deeper access to the live music experiences they crave.
The partnership with Rolling Stone comes less than a month after Vivid Seats' first acquisition, an enterprise and distribution platform, adding a number of major loyalty programs, financial institutions, travel and hotel providers, concierge services, e-commerce marketplaces and other distribution partners to Vivid Seats' best-in-class ticketing ecosystem.