Key Points
Trombone Shorty brings dynamic musical heritage to non-alcoholic beverage collaboration
Mockly creates innovative mocktails celebrating New Orleans culture
Partnership promotes inclusive drinking experiences
Represents city's rich musical and culinary traditions
Trombone Shorty, whose real name is Troy Andrews, has become a legendary figure in the New Orleans music scene. Combining elements of funk, soul, R&B, and rock, he has captivated audiences at major events like the New Orleans Jazz Fest and his own spirited Mardi Gras parade. His commitment to an alcohol-free lifestyle aligns seamlessly with Mockly's mission to craft high-quality ready-to-drink (RTD) mocktails that reflect the essence of the city.
Mockly, established in 2020, has quickly gained recognition for its innovative and delicious non-alcoholic beverages, available in numerous hotels and restaurants across New Orleans and beyond. The partnership with Trombone Shorty arose from their shared passion for the city's rich culture and welcoming atmosphere.
Aimee Sedky, co-founder of Mockly, expressed enthusiasm for the collaboration: "Trombone Shorty is the perfect representation of Mockly's mission to have a good time, no matter what's in your cup. Our beverages are meant to be enjoyed at concerts and events, and there's no music that embodies New Orleans quite like Trombone Shorty."
Together, Trombone Shorty and Mockly are set to create a unique experience that celebrates New Orleans through its music and flavors. This partnership not only highlights the city's cultural heritage but also promotes inclusivity by offering non-alcoholic options for everyone to enjoy.
As they move forward, fans can look forward to innovative mocktail offerings that are sure to enhance the New Orleans experience--whether at a live concert or a casual gathering.