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Key Points

A consumer from Ambattur is pushing for real price changes from the state dairy. He wants Aavin to make the GST benefit permanent by lowering maximum retail prices. The call for transparency echoes broader public sentiment on pricing. This issue has also been highlighted by political figures in Tamil Nadu.

Key Points: Ambattur Resident Urges Aavin to Cut Dairy Prices After GST Reduction

  • Ambattur resident Venkatesh calls for permanent MRP cuts on Aavin dairy products after GST reduction
  • He criticizes temporary discount schemes that can be withdrawn without any prior notice
  • The consumer specifically demands price rationalization for ghee, butter, paneer, and cheese
  • Venkatesh warns against increasing prices of other items to offset milk price cuts
2 min read

Tamil Nadu: Ambattur resident urges Aavin to cut MRPs after GST reduction

A consumer from Ambattur demands Aavin permanently reduce MRPs on ghee, butter, and paneer following the GST cut, calling discounts temporary.

"“Instead of offering short-term discounts, Aavin should reduce the MRP across all its product lines” - Venkatesh"

Ambattur

, Sep 23 (IANS) A customer from Ambattur has urged Aavin -- Tamil Nadu’s state-run dairy federation-- to pass on the benefits of the recent Goods and Services Tax (GST) reduction directly to consumers by lowering the Maximum Retail Price (MRP) of its products, rather than relying on temporary discount schemes.

Venkatesh, a regular consumer of Aavin products, expressed his appreciation towards the central government for slashing GST rates on essential items. However, he stressed that the move would only be truly effective if companies like Aavin revise their MRP accordingly.

He noted that while Aavin has offered discounts on select products following the GST cut, these offers are not permanent and may be withdrawn without notice. “Instead of offering short-term discounts, Aavin should reduce the MRP across all its product lines so that consumers can enjoy the benefit consistently,” he said.

Venkatesh assertively said that the impact of GST reduction should be visible in the pricing of everyday products, especially dairy items. “The middle class will benefit only if the price drop is significant and permanent,” he added.

Specifically, he called for price rationalisation in products like ghee, butter, paneer, and cheese. While milk prices have seen some reduction, Venkatesh cautioned against increasing the prices of other dairy products to offset this cut. “If milk is cheaper but other essentials become expensive, it defeats the purpose,” he pointed out.

Highlighting the importance of transparency, Venkatesh urged Aavin to make pricing more consumer-friendly and ensure that the benefits of GST cuts are passed on in a fair and sustained manner.

His message echoes a broader sentiment among consumers hoping for real-time changes in pricing, as the economy adjusts to GST revisions.

Earlier, the BJP had also criticised Aavin, saying that Tamil Nadu’s state-run dairy company did not pass on the newly passed GST benefits to consumers. Pattali Makkal Katchi (PMK) leader Anbumani Ramadoss had also slammed the DMK government for delaying the revision.

- IANS

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Reader Comments

R
Rohit P
Good point about the middle class benefit. When GST was reduced on restaurants, we saw immediate price drops. Why not for dairy products? Aavin should be more transparent with their pricing strategy.
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Sarah B
While I appreciate the consumer's concern, companies might need time to adjust their supply chain and distribution costs. Maybe the discounts are a temporary measure before permanent price revision?
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Karthik V
Aavin is a government undertaking, they should lead by example. In Karnataka, Nandini passed the benefits immediately. Why is Tamil Nadu lagging? This affects common people's monthly budget significantly.
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Michael C
The concern about offsetting price cuts by increasing other product prices is valid. Need proper monitoring by consumer forums to ensure genuine benefits reach people.
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Ananya R
As a working mother in Chennai, I budget carefully for groceries. Permanent price reduction on ghee and paneer would really help our family. Hope Aavin listens to common consumers like us. 🙏

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