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Key Points

Scarlett Johansson has firmly declined Universal Pictures' request to join Instagram for promoting her upcoming film "Jurassic World Rebirth". The Oscar-nominated actress believes in staying true to her authentic self and doesn't feel social media aligns with her personal brand. Despite studio pressure, she remains confident the film will perform well without her digital marketing presence. Her commitment to authenticity continues to define her professional approach.

Key Points: Scarlett Johansson Rejects Instagram for Jurassic World Promo

  • Scarlett turns down Instagram request from Universal Pictures
  • Maintains stance on authentic self-representation
  • Confident film will succeed without social media push
  • Stars alongside Mahershala Ali in Jurassic World
2 min read

Scarlett Johansson turns down studio's request to join Instagram for 'Jurassic World' release

Oscar nominee refuses Universal's social media push, prioritizes authenticity over digital marketing for upcoming film

"The work that I put out there is all based in truth - Scarlett Johansson"

Los Angeles, March 11

Scarlett Johansson is not on Instagram, and it seems that the Hollywood star has no interest in joining the social media platform anytime soon.

Speaking to InStyle magazine for a new cover story, the Oscar nominee revealed that her "Jurassic World Rebirth" studio recently asked her about whether or not she would join Instagram to help promote the summer blockbuster. And her answer was "no", Variety reported.

"I mean, even today, I got an email from Universal [Pictures], and they're like, 'Hey, would you consider joining Instagram in tandem with the release of "Jurassic World: Rebirth?"' Johansson said. "I get a lot of pressure to join social media. [It does make me think]... is there a way where I could do this and stay true to who I am? It didn't feel like I could."

"The work that I put out there is all based in truth. That's the key ingredient," she added. "So if I was a person who really enjoyed social media, then I could totally get on the bandwagon. But I'm not. And I think the film will do fine."

Johansson is headlining "Jurassic World Rebirth" alongside Mahershala Ali and Jonathan Bailey.

- ANI

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