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Key Points

J-K advisor Nasir Aslam Wani reaffirms efforts to strengthen ties with Leh and Ladakh through tourism. The government is prioritizing Kargil's development alongside other regions. CM Omar Abdullah met travel delegates to ensure infrastructure upgrades for tourism growth. TAAI's "Rally for Valley" aims to revive J-K tourism post-Pahalgam incident.

Key Points: J-K Advisor Nasir Aslam Wani Vows Stronger Leh Ladakh Tourism Ties

  • Wani highlights tourism promotion in Kargil as key to regional growth
  • Omar Abdullah meets travel agents to boost J-K tourism
  • TAAI launches "Rally for Valley" post-Pahalgam attack
  • Delegation to assess tourist spots like Gulmarg and Sonmarg
3 min read

Our relationship with Leh and Ladakh will become stronger: J-K CM advisor Nasir Aslam Wani

J-K CM advisor Nasir Aslam Wani pledges to strengthen tourism ties with Leh and Ladakh, emphasizing Kargil's role in regional development.

"Our relationship with Leh and Ladakh will become stronger. – Nasir Aslam Wani"

Srinagar, June 12

Jammu and Kashmir Chief Minister Omar Abdullah's advisor Nasir Aslam Wani on Thursday said that J-K's relationship with Leh and Ladakh will become stronger.

He was speaking about a visit by a 30-member delegation of the Kashmir Travel Agents Association to Kargil.

Wani stated that when the government is worried about promoting tourism in the region, it tries to promote it in Kargil as well. Aslam Wani considered the issue a "big deal" and said that the primary interest of the government is the development of tourism in the region.

"Our relationship with Leh and Ladakh will become stronger. When we worry about promoting tourism in our region, we try to promote tourism in Kargil. This is a big deal. You can guess that we have no vested interest in all this. The primary interest is the development of tourism in the region", he told ANI.

Meanwhile, on Wednesday, Jammu and Kashmir CM Omar Abdullah met with the delegates of the Travel Agents Association of India in Srinagar.

"Chief Minister met the delegates from the Travel Agents Association of India today in Srinagar. He appreciated their continued support in promoting J&K as a premier travel destination and assured all steps will be taken for enhancing tourism infrastructure & ease of doing business", an 'X' post from Jammu and Kashmir CMO said.

Earlier on Tuesday, the Travel Agents Association of India (TAAI) initiated a campaign called "Rally for Valley" to promote tourism in Jammu and Kashmir after the terror attack in Pahalgam. The association aims to showcase the region as a safe destination and support the local livelihood dependent on tourism.

"The primary purpose of this campaign is to promote J-K as a safe tourist destination and support local livelihood. Around 75 travel company heads from across India are participating in the campaign," said Sunil Kumar, the president of The Travel Agents Association of India (TAAI).

"We are committed to the revival of tourism in Jammu and Kashmir. As the President of TAAI, I recall our successful convention in Srinagar in 2018, attracting 700 agents from across India and transforming the region. Following the recent Pahalgam incident, we couldn't remain silent. We've launched the 'Rally for Valley' campaign to promote tourism in Jammu and Kashmir again, " added Sunil Kumar, President of TAAI.

The group will visit tourist destinations like Pahalgam, Gulmarg, and Sonmarg to gather feedback from local tourism stakeholders. The association will submit reports to the Tourism Minister, and each state member will share insights with their local governments.

- ANI

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Reader Comments

Here are 6 diverse Indian perspective comments for the article:
R
Rajesh K.
This is a positive step! Ladakh and Kashmir are both jewels of India's tourism crown. Better coordination between regions will help showcase our beautiful Himalayan destinations to the world. Jai Hind! 🇮🇳
P
Priya M.
While tourism promotion is good, I hope they're also focusing on basic infrastructure. When I visited last year, the roads in some areas were terrible. Development should be holistic - not just for tourists but for locals too.
A
Amit S.
The 'Rally for Valley' initiative is much needed after the Pahalgam incident. Terrorism can't stop us from celebrating our own land. More Indians should visit J&K - it's safer than many foreign destinations we flock to!
S
Sunita R.
As someone who runs a travel agency in Delhi, I can confirm there's huge interest in Kashmir tours. But clients always ask about safety. Such campaigns help change perceptions. Kudos to TAAI for taking this initiative! ✈️
V
Vikram J.
Hope they maintain ecological balance while promoting tourism. Ladakh's fragile environment shouldn't be compromised for short-term gains. Maybe promote off-season tourism to reduce pressure on popular months?
N
Neha T.
Visited Gulmarg last winter - heaven on earth! ❄️ But local shopkeepers complained about inconsistent tourist flow. Government should work on year-round attractions rather than seasonal peaks. More cultural events maybe?

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