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Key Points

After a legal tangle, PVRINOX and Maddock Films have amicably resolved their differences over the release of "Bhool Chuk Maaf". The Rajkummar Rao and Wamiqa Gabbi starrer, which was initially intended for an OTT release, will now hit theatres on May 23. Dinesh Vijan of Maddock Films expressed immense gratitude to the exhibitors for their support and emphasized the importance of experiencing cinema with family. Kamal Gianchandani from PVRINOX reiterated the significance of theatrical releases as a cornerstone of Indian cinema culture.

Key Points: PVRINOX Maddock Resolve Bhool Chuk Maaf Theatre Release

  • PVRINOX and Maddock's legal face-off resolved
  • 'Bhool Chuk Maaf' now set for May 23 release
  • Initial tensions arose over OTT release choice
  • Film emphasizes family and laughter
2 min read

PVRINOX and Maddock ends war over 'Bhool Chuk Maaf', agrees on theatre release on May 23

PVRINOX and Maddock Films end dispute, set 'Bhool Chuk Maaf' for theatrical release on May 23.

"We urge audiences to head to theatres with their loved ones. - Dinesh Vijan"

Mumbai, May 15

Rajkummar Rao and Wamiqa Gabbi starrer "Bhool Chuk Maaf" is finally set to release in theatres on May 23.

The update comes after a legal face-off between PVR Inox and production house Maddock Films.

After a constructive discussion with all stakeholders, PVRINOX Limited (PVRINOX), Maddock Films Pvt. Ltd. (Maddock), and Amazon MGM Studios have announced that Maddock Film's keenly awaited, "Bhool Chuk Maaf", will release in theatres on 23 May 2025.

The disagreement between the production banner and the cinema chain commenced after Maddock Films cancelled the film's theatrical release amidst the escalating tensions between India and Pakistan, and chose a direct OTT release on Amazon Prime Video. Upset by this, PVR Inox sought the court's intervention for the breach of contract.

Dinesh Vijan, Founder, Maddock Films, said, "As our surroundings begin to heal, we're especially grateful to offer a theatrical experience for a film that speaks from the heart. In these times, when family means everything, we urge audiences to head to theatres with their loved ones, share a laugh, reflect on life, and enjoy a story that, we hope, brings joy. We're also incredibly thankful to our exhibitors as partners for their continued support, flexibility, and commitment to theatrical storytelling. The release environment has changed for the better, and we're proud to collaborate once again with them for our film's release."

Kamal Gianchandani of PVRINOX, added, "We are proud to affirm our deep commitment to the theatrical experience -- a cornerstone of Indian cinema culture and the most immersive way to experience storytelling at its finest. We fully understand and respect the challenges faced by the team at Maddock Films in finalising the release of 'Bhool Chuk Maaf'. We are thankful for their continued faith in the theatrical model and their decision to bring this film to audiences where it truly belongs -- in cinemas. Their support reinforces the strong bond between content creators and exhibitors, and we look forward to a successful release."

Made under the direction of Karan Sharma, "Bhool Chuk Maaf" is touted to be a romantic comedy and a family entertainer.

- IANS

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Reader Comments

Here are 6 diverse Indian perspective comments for the article:
R
Rahul K.
Finally some good news! I was really looking forward to this movie. Glad they resolved their differences. Theatres need good content like this to bring back audiences. Rajkummar Rao never disappoints! 😊
P
Priya M.
While I'm happy about the release, I don't understand why they cancelled it originally because of India-Pak tensions? The movie has nothing to do with geopolitics. Creative decisions shouldn't be influenced by external factors like this.
A
Arjun S.
Good move by PVRINOX to stand their ground. Theatrical releases are the soul of Indian cinema. Too many good films are going straight to OTT these days. Big screen experience is irreplaceable!
S
Shweta R.
Wamiqa Gabbi is such an underrated actress! Hope this movie gives her the recognition she deserves. The plot sounds interesting - we need more light-hearted family entertainers in these stressful times.
V
Vikram J.
The legal battle was unnecessary drama. Both parties should have sorted this out through dialogue earlier. But better late than never! Looking forward to watching this with my family next week.
N
Neha P.
Maddock Films makes such feel-good movies. Stree, Bala, Mimi - all were excellent. Hope this one lives up to their reputation. Though I wish ticket prices weren't so high these days... makes family outings expensive 😅

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