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Pitch to Get Rich Premiere: Karan Johar, Sanjay Nigam Launch Fashion Revolution

The grand premiere of 'Pitch to Get Rich' brought together Bollywood celebrities and business leaders in a spectacular event. Sanjay Nigam's Fashion Entrepreneur Fund aims to make designer fashion accessible to millions across India. The show features celebrity investors like Karan Johar and Akshay Kumar providing mentorship to aspiring fashion entrepreneurs. This reality series represents a new era for India's fashion and startup ecosystem.

Key Points: Sanjay Nigam Karan Johar Pitch to Get Rich Premiere

  • Show aims to bridge fashion gap for tier 2 and 3 city consumers
  • Features celebrity investors including Akshay Kumar and Saif Ali Khan
  • Offers designer clothing at affordable Rs 1,000 price point
  • Provides mentorship platform for young fashion entrepreneurs
2 min read

'Pitch To Get Rich' creator Sanjay Nigam, Karan Johar grace show's star-studded premiere

Fashion Entrepreneur Fund founder Sanjay Nigam and Karan Johar launch 'Pitch to Get Rich' reality series, aiming to make designer fashion accessible across India.

"This is an ecosystem which is converting the country's fashion into a worldwide business. - Sanjay Nigam"

Mumbai, October 20

The grand premiere of the fashion entrepreneurship reality series 'Pitch to Get Rich' turned into a star-studded affair with the presence of filmmaker and investor Karan Johar and other celebrities.

It hosted a glamorous red carpet, bringing together leading personalities from the worlds of fashion, business and entertainment. Also present at the event was the founder of Fashion Entrepreneur Fund and the show's creator, Sanjay Nigam, who offered an insight into the concept.

Speaking to ANI, Nigam stated, "This is an ecosystem which is converting the country's fashion into a worldwide business. There has always been a gap in fashion, and the Fashion Entrepreneur Fund is reducing that gap. For crores of people across the country, in tier 2, tier 3 cities, who all want to become fashionable, want to wear designer clothes, the Fashion Entrepreneur Fund is giving all those people a chance to buy a designer shirt for Rs. 1,000."

He explained how several celebrities came together for the show, adding that those doing business immediately became a part of it, especially since it aims to take India on a global platform.

"Our investors and promoters like Karan Johar, Akshay Kumar, Ravi Jayapuriya, Mr Naveen Jindal and Mr Gaurav Dharmia. These are the main people who promote it, who are investors too, and we have their mentorship too. And there are other people in it, like Saif Ali Khan, Shibani Dandekar, Ananya Pandey, and Gautam Singhania. So, it's like entertainment, adventure and master class," he added.

Sanjay Nigam also opened up on how young students will get an opportunity to showcase their talent on the platform, bringing in fresh designs and start-up ideas.

Meanwhile, those who added more sparkle to the grand premiere were filmmaker Om Raut, music composer Anu Malik, and celebrities like Shibani Dandekar, Shibani Kashyap, and Shalin Bhanot. Prominent investors and business magnates such as Golubhai Badalia, Manju Yagnik, and Sonali Dugar also attended the premiere.

The event featured an exclusive showcase of the series. The grand premiere not only celebrated the launch of 'Pitch to Get Rich' but also set the tone for an exciting new era in India's fashion and startup landscape.

Presented by Fashion Entrepreneur Fund (FEF), Dharmatic Entertainment, and JioHotstar, the fashion reality show is now available for streaming.

- ANI

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Reader Comments

R
Rohit P
Karan Johar's involvement gives this show credibility. He knows how to spot business opportunities. Looking forward to seeing how this helps young Indian designers get global exposure.
A
Ananya R
As someone from Jaipur, I'm excited to see fashion opportunities coming beyond Mumbai/Delhi. Hope they actually feature talent from smaller cities and not just make it another metro-centric show.
D
David E
Interesting concept! The combination of fashion, entrepreneurship and celebrity mentorship could really boost India's creative economy. Hope the execution matches the vision.
S
Siddharth J
While I appreciate the initiative, I hope they focus on sustainable fashion and not just fast fashion. India has amazing traditional textiles that need preservation and innovation.
K
Kavya N
Already streaming it on Hotstar! The star power is amazing but what matters is whether real talent gets discovered. Fingers crossed for our Indian designers! 🇮🇳💫

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