San Francisco, Feb. 24
Mattress Firm, the largest mattress specialty retailer in the United States, has announced an exciting partnership with Extend to launch FirmCare, a comprehensive product protection program.
This initiative aims to elevate customer satisfaction by providing modern solutions for mattress and adjustable base protection across over 2,300 retail locations and online.
Comprehensive Protection for Peace of Mind
The FirmCare program offers customers peace of mind with coverage against accidental damage to their mattresses, along with extended protection for adjustable bases. Leveraging Extend's extensive experience in the mattress and furniture protection sector, the integration into Mattress Firm's operations has been efficient and seamless.
Josh Feinberg, Executive Vice President of Merchandising and Innovation at Mattress Firm, expressed enthusiasm about the new offering. "We're committed to providing our customers with the best sleep solutions. FirmCare allows us to offer added protection, ensuring that customers can enjoy their investment for years to come," he stated.
Swift Claims Process and 24/7 Support
A standout feature of FirmCare is the 24/7 online support and a streamlined claims process, with most claims processed in 90 seconds or less. This enhancement not only reinforces Mattress Firm's dedication to customer service but also fosters brand loyalty by addressing issues promptly.
Woodrow Levin, Founder and CEO of Extend, emphasized the importance of this partnership. "Customers come to Mattress Firm for the best value, and now they can extend the life of their products with greater confidence thanks to FirmCare," he remarked.
Innovative Technology and Unique Offerings
FirmCare is powered by Extend's advanced technology, offering a customized program tailored specifically for Mattress Firm's clientele. One unique aspect of this protection plan is a one-time replacement for mattress protectors, setting Mattress Firm apart from its competitors.
Additionally, Extend's field support capabilities have facilitated a smooth rollout, providing in-field training at Mattress Firm locations along with learning management content, detailed analytics, and reporting.
With the launch of FirmCare powered by Extend, Mattress Firm is reinforcing its commitment to delivering exceptional customer experiences while enhancing the value offered to its shoppers. As customers seek quality sleep solutions, this new program stands as a testament to Mattress Firm's dedication to innovation and customer satisfaction.
- PRN