NewKerala.com

Jaipur's Golden Diwali: Shop Sells Luxury Sweets at Rs 1.11 Lakh/kg

A Jaipur sweet shop is revolutionizing Diwali celebrations with luxury mithai infused with precious metals. Tyohaar in Vaishali Nagar offers Swarn Bhasm Paak made with 24-carat edible gold and Chaandi Bhasm Paak with silver ash. These extravagant sweets range from Rs 45,000 to Rs 1.11 lakh per kilogram, making them India's most expensive traditional treats. The creations combine Ayurvedic traditions with premium ingredients like Chilgoza pine nuts and feature jewellery-box packaging.

Key Points: Jaipur Shop Sells Gold-Infused Diwali Sweets at Rs 1.11 Lakh

  • Sweets feature 24-carat edible gold and silver ash from Ayurvedic tradition
  • Premium packaging includes jewellery-style boxes with luxury presentation
  • Ingredients include Chilgoza pine nuts and saffron for enhanced flavor
  • Created by CA-turned-entrepreneur Anjali Jain combining tradition with luxury
2 min read

Jaipur shop sells Diwali sweets infused with 24-carat gold and silver, priced up to Rs 1.11 lakh per kg

Jaipur's Tyohaar shop offers Diwali sweets infused with 24-carat gold and silver, priced up to Rs 1.11 lakh per kg, creating India's most expensive mithai.

"Today, this sweet is the most expensive sweet in India. Its price is Rs 1,11,000. - Anjali Jain"

Jaipur, October 18

Diwali is the season of lights, laughter, and sweets, but in Jaipur, one sweet shop is taking the festival to a whole new level. The shop 'Tyohaar' is making headlines by offering mithai infused with 24-carat gold and silver, turning traditional treats into luxury indulgences.

Located in the city's Vaishali Nagar area, this sweet outlet is grabbing attention this festive season with its 'Swarn Bhasm Paak,' made with 24-carat edible gold, and 'Chaandi Bhasm Paak,' made with silver ash. Prices range from Rs 45,000 to Rs 1.11 lakh per kilogram.

Behind these luxurious sweets is Anjali Jain, a Chartered Accountant turned entrepreneur, who says the idea was born from her fascination with Ayurveda and traditional Indian recipes. She added that she wanted to create something that was not only opulent but also meaningful.

"Today, this sweet is the most expensive sweet in India. Its price is Rs 1,11,000. Its appearance and packaging are also very premium. It is packed in a jewellery box, and its making includes Chilgoza, which is the most expensive and premium dry fruit today," Anjali told ANI.

"It is being infused with real edible gold, also called Gold Ashes. 24-carat gold, also known as Swarna Bhasma, is being infused in it. We are also applying Gold work on it, bought from a Jain temple, which is animal cruelty-free. It is coated with saffron and topped with pine nuts. Hence, its price is very high-end. The gold ash we have incorporated into it comes from Indian Ayurveda. So, anything that reflects Indian tradition is inherently priceless," she added.

Diwali, known as the "festival of lights," is celebrated across India to signify the victory of good over evil. It commemorates the return of Lord Rama to Ayodhya after defeating Ravana, the prosperity brought by Goddess Lakshmi, and, for Sikhs, the release of Guru Hargobind Ji from imprisonment.

- ANI

Share this article:

Reader Comments

R
Rohit P
Rs 1.11 lakh per kg? That's more than my monthly salary! 😳 While I respect the innovation, this feels like it's moving away from the true spirit of Diwali - sharing happiness with everyone, not just the wealthy.
A
Anjali F
As someone who loves traditional sweets, I'm fascinated by this fusion of Ayurveda with mithai. The use of Swarna Bhasma is interesting from a health perspective. Maybe for a special occasion gift?
S
Sarah B
This is exactly what makes Indian festivals so special - the blend of tradition and innovation! The attention to detail with cruelty-free gold work from Jain temples shows cultural sensitivity. Great entrepreneurship story too!
V
Vikram M
While I appreciate the premium offering, I hope people remember that the real sweetness of Diwali comes from sharing simple joys with family and helping those in need. Let's not forget the essence of the festival amidst all this luxury.
K
Kavya N
Amazing! This shows how Indian traditions can be presented in premium formats. The use of Chilgoza and saffron with gold makes it sound truly special. Perfect for corporate gifting or weddings in Rajasthan! ✨

We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.

Leave a Comment

Minimum 50 characters 0/50