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Key Points

The Adani Group has launched 'Prasad Seva' to serve clean, nutritious food to pilgrims during Puri's iconic Jagannath Rath Yatra. Gautam Adani shared his spiritual connection to the initiative on social media, calling it an honor to serve devotees. The program includes multiple distribution counters for free meals, echoing the group's earlier Kumbh Mela welfare efforts. Adani emphasized that service to pilgrims is equivalent to serving the divine.

Key Points: Adani Group Launches Prasad Seva for Jagannath Rath Yatra Pilgrims

  • Adani Group provides free prasad to lakhs of devotees
  • Initiative mirrors past Kumbh Mela welfare efforts
  • Counters set up across Puri for distribution
  • Adani calls it a spiritual privilege
2 min read

Jagannath rath yatra: Adani Group begins 'Prasad Seva' for pilgrims at Puri Dham

Gautam Adani announces free nutritious food service for devotees during Puri's Jagannath Rath Yatra, continuing the group's tradition of spiritual seva.

"Serving humanity is serving the Divine, and service itself is spiritual practice - Gautam Adani"

Bhubaneswar, June 27

Billionaire Gautam Adani-led Adani Group on Friday started ‘Prasad Seva’ for the Lord Jagannath devotees in Puri, as they congregate in the holy town in large numbers for the nine-day chariot festival.

The Jagannath Rath Yatra, one of the most sacred festivals of the country, draws lakhs of devotees from across the country, who converge at the temple town to take part in it every year.

Gautam Adani took to X on Friday to announce that ‘Prasad Seva’ has been initiated for providing clean and nutritious food to devotees in Puri.

“By the infinite grace of Lord Shri Jagannath Ji, we have been blessed with the opportunity to serve in the sacred Rath Yatra of Puri Dham. With the resolve that every devotee receives clean, nutritious, and lovingly served food, we have initiated the ‘Prasad Seva’ in Puri Dham," the Adani Group chairman wrote in a post on X.

He added that the Adani family is fully dedicated to serving millions of devotees, with utmost sincerity and reverence, during the auspicious celebrations.

The ‘Prasad Seva’ started by Adani Group seeks to enrich the Yatra, as lakhs of devotees and frontline workers, and officials of the chariot festival will get clean and nutritious food, free of cost. Various counters will be set up at many places to distribute prasad to pilgrims and officials.

Sharing his delight over association with the Puri rath yatra, Gautam Adani said that it is a matter of immense pride and satisfaction for him and the entire Adani family.

“I pray that the grace of Lord Shri Jagannath Ji remains upon us all forever. Serving humanity is serving the Divine, and service itself is spiritual practice,” he added.

Earlier, the Adani Group had organised mass food distribution and welfare services for lakhs of pilgrims at the Maha Kumbh festival in Uttar Pradesh, reiterating its commitment to the ‘Seva Hi Saadhna Hai’ resolve.

- IANS

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Reader Comments

R
Rajesh K.
This is a wonderful initiative by Adani Group! 🙏 During Rath Yatra, managing prasad for lakhs of devotees is a huge task. Corporate social responsibility in spiritual spaces makes a real difference. Jai Jagannath!
P
Priya M.
While I appreciate the seva spirit, I hope this doesn't become a PR exercise. The real test is maintaining hygiene standards consistently. Many corporate groups start with fanfare but lose steam midway through festivals.
A
Amit S.
As someone who attended last year's yatra, food distribution was chaotic. If Adani can bring systematic organization to prasad seva, it'll be a blessing for devotees. Hope they maintain traditional recipes though - no modern 'healthy' twists please!
S
Sangeeta R.
Beautiful gesture! 🙌 Our businesses supporting our traditions is how dharma and artha should coexist. Remember how Tatas have been serving at Tirupati for decades? More industrialists should come forward like this.
V
Vikram J.
I just hope they involve local Puri communities in this initiative rather than bringing outside caterers. The temple town's traditional cooks have generations of experience in making authentic mahaprasad.
N
Neha P.
The scale of Rath Yatra is mind-boggling! 😊 Last year my parents went and came back amazed at how everything functions. Corporate support for logistics and food will definitely improve devotee experience. More power to such initiatives!

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