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Key Points

Housing Minister Manohar Lal Khattar has launched the Angikaar 2025 campaign to boost awareness about the Pradhan Mantri Awas Yojana - Urban 2.0 scheme. The two-month initiative aims to reach vulnerable populations and expedite housing applications through community engagement. A series of events, including PM Awas Mela, will be conducted across urban locations to promote the scheme. The campaign also integrates benefits like PM Surya Ghar: Muft Bijli Yojana to enhance appeal and participation.

Key Points: Khattar Launches Angikaar 2025 PMAY-U Housing Awareness Drive

  • Nationwide door-to-door awareness campaign targeting vulnerable housing segments
  • Two-phase PM Awas Mela to showcase PMAY-U benefits
  • Prioritizing Special Focus Group housing needs
  • Integrating Credit Risk Guarantee Fund Trust scheme
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Housing Minister Manohar Lal Khattar launches 2-month awareness campaign on PMAY-U

Housing Minister Manohar Lal Khattar unveils two-month campaign to boost urban housing scheme outreach and beneficiary engagement

"The campaign will ensure last-mile delivery and holistic development outcomes - Manohar Lal Khattar"

New Delhi, Sep 5

Minister of Housing and Urban Affairs Manohar Lal Khattar launched a two-month awareness campaign to reach out to the vulnerable sections of society for providing benefits of the Pradhan Mantri Awas Yojana - Urban 2.0 (PMAY-U 2.0), an official said on Friday.

Angikaar 2025', a last-mile outreach campaign, is also designed to fast-track verification of applications under the scheme and expedite the completion of already sanctioned houses under PMAY-U.

Another key objective of Angikaar 2025, launched by Khattar on Thursday, is to inform stakeholders about the Credit Risk Guarantee Fund Trust for Low Income Housing (CRGFTLIH) scheme, said the official in a statement.

The Minister said the campaign will ensure last-mile delivery and holistic development outcomes through active community mobilisation, targeted engagement and convergence with other Government of India schemes.

Additionally, the benefits of the PM Surya Ghar: Muft Bijli Yojana will be provided to beneficiaries of PMAY-U, and housing needs of beneficiaries from the Special Focus Group identified under PMAY-U 2.0 will be prioritised.

Widespread door-to-door awareness will be created across the country, and through other outreach mediums and community mobilisation. It will feature a line-up of camps, loan melas, and cultural events designed to engage prospective beneficiaries and other related stakeholders to participate in the Jan Bhagidari movement.

As part of the campaign, PMAY-U Awas Diwas will be celebrated on September 17 to mark the first year of launch of PMAY-U 2.0.

Additionally, an anchor event named 'PM Awas Mela - Shehri' will be held at the District Headquarters. In case of larger cities, the PM Awas Mela - Shehri would be organised at the Municipal Corporation level.

The anchor event will be conducted in two phases - the first phase from September 17 to 27, and the second phase will be held any day between October 16 and 31, said the statement.

This flagship event will serve as a platform for delivering and showcasing the benefits of PMAY-U and PMAY-U 2.0 while promoting convergence and community outreach at the grassroots level.

PM Awas Mela - Shehri will feature a wide array of services and vibrant community engagement activities. In addition to the PM Awas Mela - Shehri, a series of events/activities will be conducted by ULBs at ward/cluster/city level to create momentum on the Angikaar 2025 campaign through various mediums.

- IANS

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Reader Comments

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Priya S
Good initiative but implementation is key. Hope they actually reach the most vulnerable sections and not just do token events. The convergence with solar scheme is a smart move - electricity bills are a major concern for low-income families.
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Aman W
My family got our PMAY house last year after 3 years of waiting. The process was complicated but worth it. If this campaign can speed up verification and completion, it will help so many families! 🏠
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Sarah B
As someone working in urban development, I appreciate the focus on Credit Risk Guarantee Fund. Many deserving families can't access loans due to lack of collateral. This could be a game-changer if implemented properly.
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Nikhil C
Hope they include proper grievance redressal mechanisms in these melas. Many applicants face issues with documentation rejection without proper explanation. The campaign should address these practical problems too.
Kavya N
Cultural events and community mobilization is the right approach! In India, people trust information more when it comes through local events and community leaders rather than just government notices. Good thinking! 👍

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