Key Points

LocknLock has officially established its Indian subsidiary to capitalize on the country's massive consumer potential. The company will introduce localized products including a special India version of its premium Metro tumbler series. This move comes as LocknLock reported a significant financial turnaround with 28.9 billion won net profit in 2024. The expansion aligns with improved South Korea-US trade relations that have created favorable export conditions.

Key Points: LocknLock Establishes India Subsidiary for Global Expansion

  • Launches India-specific Metro tumbler series for premium market
  • Targets expanded online and offline retail channels nationwide
  • Plans to leverage India's youthful consumer demographic growth
  • Aims to establish as leading premium lifestyle brand in India
2 min read

Houseware firm LocknLock establishes subsidiary in India for global expansion

South Korean houseware giant LocknLock launches Indian subsidiary with localized products like Metro tumbler series to target world's fastest-growing consumer market.

"India represents tremendous growth potential, driven by its large and youthful consumer base - Jeoung Jae-won, LocknLock India"

Seoul, Aug 25

LocknLock, a South Korean houseware company, said on Monday it has established a subsidiary in India to tap into the world's most populous country.

The company plans to launch localised products, including an India-specific version of its premium Metro tumbler series, targeting consumers in the world's fastest-growing market, it said in a press release.

"India represents tremendous growth potential, driven by its large and youthful consumer base," said Jeoung Jae-won, head of LocknLock India, reports Yonhap news agency.

"By combining differentiated product competitiveness with expanded online and offline channels, we aim to establish LocknLock as a leading premium lifestyle brand in the Indian market."

LocknLock currently operates subsidiaries in seven countries, including China, Vietnam and the United States.

In 2024, the company swung to a net profit of 28.9 billion won ($20.85 million) from a net loss of 39.85 billion won a year earlier on stronger exports.

Meanwhile, South Korean stocks traded nearly 1 per cent higher late on Monday morning as investors placed hopes on a potential rate cut by the Federal Reserve next month and awaited the outcome of the summit between South Korea and the United States.

The benchmark Korea Composite Stock Price Index (KOSPI) gained 30.98 points, or 0.98 percent, to 3,199.71 as of 11:20 a.m.

Fed Chair Jerome Powell had hinted at a possible rate cut during the U.S. bank's meeting next month.

The Seoul-Washington summit, set for Monday (U.S. time) in Washington, follows a recent trade deal that lowered U.S. reciprocal tariffs on South Korean goods from 25 percent to 15 percent in exchange for South Korea's pledge of $350 billion in investment and $100 billion in U.S. energy purchases, according to the report.

—IANS

- IANS

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Reader Comments

R
Rohit P
Hope they price their products reasonably. Many international brands come to India but keep premium pricing that only urban elites can afford. Make it accessible for middle class families too!
A
Arjun K
Korean brands have good quality products. I've used their containers before - very durable. Good move expanding to India. More competition means better products and prices for consumers.
S
Sarah B
Interesting development! I hope they consider sustainable and eco-friendly options. Indian consumers are becoming more environmentally conscious. Would love to see products that align with that value.
V
Vikram M
Hope they create products that suit Indian kitchen needs - spice boxes, dabbas for different purposes, and containers that can handle Indian cooking styles. One-size-fits-all won't work here.
M
Michael C
Good to see foreign investment flowing into India. This creates jobs and boosts our economy. Hope other companies follow suit and we see more manufacturing units being set up here.

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