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Here's how Ayurveda tourism is redefining wellness travel

IANS May 6, 2025 418 views

Ayurveda is revolutionizing wellness travel by offering more than just traditional medical treatments. This 5,000-year-old healing system provides personalized, transformative experiences that go beyond typical spa retreats. Modern Ayurvedic centers are adapting to create accessible, enriching journeys for global travelers seeking holistic well-being. By combining ancient wisdom with contemporary approaches, Ayurveda is positioning itself as a comprehensive approach to health and cultural exploration.

"Ayurveda is deeply experiential. It's a journey that changes how one lives, eats, breathes, and thinks." - Lakshman Shrivastava"
Here's how Ayurveda tourism is redefining wellness travel
New Delhi, May 6: From being merely an alternative remedy, Ayurveda is now offering transformative, personalised healing boosting tourism as well as redefining wellness travel.

Key Points

1

Ancient 5,000-year healing system offers holistic wellness approach

2

Personalized treatments target physical, mental, and spiritual health

3

Ayurveda tourism preserves ecological balance and cultural heritage

4

Modern centers adapt traditional therapies for contemporary travelers

Ayurveda, which is India’s 5,000-year-old system of healing rooted in ancient wisdom and sustainable living, is increasingly boosting tourism by offering an experience rich in healing, culture, sustainability, and self-discovery.

“This century, the world will witness the rise of Ayurveda not only as a system of healthcare but also as a system of prevention and wellness," Lakshman Shrivastava, Director, of Maharishi Ayurveda Hospital, was quoted as saying in a media report.

“Ayurveda was the only medical science to originally believe in prevention as well as cure."

Shrivastava indicated a rise in wellness travel that seeks “authentic, natural healing” which Ayurveda offers through well-being through diet, detoxification, meditation, and personalised therapies.

Unlike, the typical spa getaway Ayurveda tourism promises long-term transformation for conditions ranging from autoimmune diseases to anxiety, and digestive disorders.

“Ayurveda stands apart by nurturing long-term health across the physical, mental, and spiritual dimensions," Shrivastava said.

Further, he said that modern Ayurvedic centers are adapting to the needs of both patients, offering treatment as well as enriching “the guest experience".

The modern Ayurvedic are offering a softer, more accessible version of traditional Ayurvedic therapies, “tailored to suit the modern traveller."

Ayurveda tourism model not only preserves ecological balance but also protects India’s cultural heritage.

“Our Vedic lifestyle -- from food to daily routines -- is deeply influenced by Ayurveda. So when guests experience Ayurveda, they’re also experiencing India’s soul," Shrivastava said

It also offers personalisation -- from a visit to an Ayurvedic doctor to a customised treatment, dietary plan, and daily routines. These are accompanied by workshops, yoga sessions, and guided meditations sessions

“Ayurveda is deeply experiential," notes Shrivastava. “It’s a journey that changes how one lives, eats, breathes, and thinks."

Reader Comments

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Priya K.
So proud to see our ancient Ayurveda getting global recognition! 🌿 It's not just about treatments but a complete lifestyle change. My grandmother followed Ayurvedic principles daily and lived till 94 without major illnesses. More power to this movement!
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Rahul S.
While I appreciate Ayurveda's benefits, we need stricter regulations. Some centers exploit foreign tourists with overpriced packages that aren't authentic. Government should certify genuine Ayurveda centers to maintain our credibility.
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Ananya M.
Did panchakarma therapy last year in Kerala - life changing experience! 😊 Not just cured my migraines but taught me sustainable living. Foreigners in my group were amazed how simple Indian herbs could be so powerful. Our ancestors were truly wise!
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Vikram J.
Good initiative but infrastructure needs improvement. Many Ayurveda centers in rural areas lack basic facilities. If we want to compete with Thailand's wellness tourism, we need better hygiene standards and trained professionals.
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Sunita P.
Ayurveda tourism is great, but let's not commercialize it too much. The essence lies in its simplicity and connection with nature. Hope these modern centers don't turn it into just another expensive spa trend losing its traditional values.
K
Karan D.
This could be India's soft power! While yoga went global, Ayurveda has even more potential because it's holistic healing. Government should promote it properly at international forums. Maybe include short Ayurveda experiences in regular tourism packages?

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Tags:
Ayurveda Wellness Tourism Holistic Healing Indian Traditional Medicine Lakshman Shrivastava
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