Key Points

The government has blocked 25 OTT platforms, including ALTT and Ullu, for hosting obscene content. Ektaa Kapoor issued a statement clarifying she has no current ties with ALTT. The platforms allegedly violated IT and obscenity laws despite repeated warnings. The ban followed consultations with multiple ministries and child rights bodies.

Key Points: Ektaa Kapoor Denies ALTT Links After Govt Bans 25 OTT Platforms

  • Govt bans 25 OTT platforms for vulgar content violating IT Act
  • Ektaa Kapoor clarifies exit from ALTT in 2021
  • Platforms ignored multiple warnings since 2024
  • Action taken after consultations with MHA and child rights bodies
4 min read

Ektaa Kapoor issues statement after government blocks ALTT, 24 OTT platforms for obscene, vulgar content, says not associated in any capacity whatsoever

Ektaa Kapoor clarifies no association with ALTT after govt blocks 25 OTT platforms for obscene content. Read her full statement and details on the ban.

"Ms. Ekta Kapoor and Mrs. Shobha Kapoor are not associated in any capacity whatsoever with ALTT – Ektaa Kapoor"

Mumbai, July 26

After the Ministry of Information and Broadcasting (MIB) had ordered the blocking of 25 over-the-top (OTT) platforms including Ullu, ALTT, Big Shots App, NeonX VIP, and Desiflix among others, for allegedly publishing obscene, vulgar and, in some cases, pornographic material, film producer Ektaa Kapoor has issued a statement clarifying that she and Shobha Kapoor "had stepped down from their association with ALTT way back in June 2021".

The directive was issued on July 23, 2025, in consultation with multiple government departments and civil society stakeholders, according to sources.

The platforms in question, which include Ullu, ALTT, Big Shots App, NeonX VIP, and Desiflix among others, were found to be disseminating content that violated several provisions of Indian law, including Section 67 and 67A of the Information Technology Act, Section 292 of the Indian Penal Code, and Section 4 of the Indecent Representation of Women (Prohibition) Act, 1986.

Taking to her Instagram handle, Ektaa shared a statement that reads, "TO WHOMSOEVER IT MAY CONCERN..Balaji Telefilms Limited, listed on the BSE and NSE, is a professionally run media organization and following the recent amalgamation of ALT Digital Media Entertainment Ltd. (previously its wholly owned subsidiary) duly approved by the Hon'ble NCLT, it operates ALTT wef June 20, 2025. Media reports have been in circulation about ALTT being disabled by the authorities, however, contrary to such reports, Ms. Ekta Kapoor and Mrs. Shobha Kapoor are not associated in any capacity whatsoever with ALTT and they had stepped down from their association with ALTT way back in June 2021. Any insinuation contrary to the above facts is strongly denied and media is requested to report the accurate facts."

"Balaji Telefilms Limited is fully compliant of all applicable laws and continues to operate its business with the highest standards of corporate governance," the post concluded.

https://www.instagram.com/p/DMimXLJK6jJ/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==

The Ministry of Information and Broadcasting (MIB) has ordered the blocking of 25 over-the-top (OTT) platforms for allegedly publishing obscene, vulgar and, in some cases, pornographic material.

The directive was issued on July 23, 2025, in consultation with multiple government departments and civil society stakeholders, according to sources.

According to the sources, the Ministry said that much of the content showcased by these platforms involved graphic sexual innuendos, long sequences of nudity, and pornographic visuals. "There was hardly any storyline, theme, or message in a social context," it said.Some content was also found to depict inappropriate sexual situations involving family relationships, further aggravating concerns over legality and decency.

A total of 14 mobile applications, 26 websites have been ordered to be disabled by intermediaries under provisions of the IT Act, 2000 and the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021.

The government had several rounds of communication with the platforms. In September 2024, all 25 platforms had received official warnings. Prior to this, in February 2025, the Ministry had issued an advisory urging OTT platforms to comply with India's obscenity laws and the Code of Ethics prescribed under the IT Rules, 2021.

Yet, the platforms allegedly continued to host and stream objectionable content.In one notable example, the series 'House Arrest' hosted on the Ullu platform was taken down in May following the Ministry's intervention. However, the government alleges that certain platforms have continued their operations by creating new domains, even after previous blocking orders. Five such platforms reportedly resumed publishing similar content after being blocked in March 2024.

The latest action was taken in consultation with the Ministry of Home Affairs (MHA), the Ministry of Women and Child Development (MWCD), the Ministry of Electronics and Information Technology (MeitY), the Department of Legal Affairs (DoLA), industry associations FICCI and CII, and subject experts in the fields of women and child rights.Mentioning that previously,y the Digital Publisher Content Grievances Council (DPCGC), a self-regulatory body headed by a former Supreme Court judge, found that content edited on ALTT was "totally distasteful and bizarre," with sex and nudity being shown without any contextual justification.

Similarly, over 100 web series were also removed from the Ullu platform, with the council finding that the platform temporarily removed or edited the web series and then uploaded the unedited versions later to circumvent the warnings.

Several of the platforms had previously drawn the attention of the National Commission for Protection of Child Rights (NCPCR), which flagged Ullu and ALTT for alleged violations in July and August 2024. The Ministry also received multiple public grievances about the content hosted on these platforms.

- ANI

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Reader Comments

P
Priya S
Ektaa Kapoor's quick clarification shows how careful celebrities need to be with their brand associations. But the bigger issue is - why do we even need such vulgar content? Indian culture has so many beautiful stories to tell!
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Aditya G
While I agree some content was problematic, complete banning isn't the solution. We need better rating systems and parental controls. Adults should have the freedom to choose what they watch.
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Shweta Y
As a mother, I'm relieved! These platforms were easily accessible to teenagers who could bypass age verification. Shows depicting inappropriate family relationships are absolutely unacceptable in our society.
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Varun X
The platforms were given multiple warnings since 2024 but continued their shady practices. Now they're crying foul? Play stupid games, win stupid prizes 🤷‍♂️
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Nisha Z
I hope this sets a precedent. Other OTT platforms should take note - content needs to have artistic merit, not just cheap thrills. We deserve better quality entertainment in India!
K
Karan T
While the ban is justified, I'm concerned about the slippery slope of censorship. Tomorrow they might target legitimate shows under the same pretext. Need clear guidelines, not arbitrary decisions.

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