Key Points

Ed Sheeran has created a fascinating digital time capsule through his new Instagram account @teddysoldphone, offering fans an unprecedented look into his personal and professional journey. The account, launched ahead of his single "Old Phone", showcases unseen moments from a phone he retired in 2015, including backstage footage and personal interactions with fellow musicians. Fans will discover rare selfies, milestone memories, and intimate glimpses into Ed's life, from early career moments to personal relationships. The project demonstrates Sheeran's innovative approach to storytelling and connection with his audience.

Key Points: Ed Sheeran Unveils Nostalgic @teddysoldphone Instagram Archive

  • Ed shares rare personal moments from retired 2015 phone
  • Instagram archive features celebrities like Harry Styles and Pharrell
  • Nostalgic account previews upcoming single "Old Phone"
  • Reveals intimate personal and professional memories
2 min read

Before 'Old Phone' release, Ed Sheeran launches a new nostalgic Instagram archive

Ed Sheeran launches intimate Instagram account, revealing unseen moments from his 2015 phone before releasing new single "Old Phone"

"I wrote Old Phone whilst in India... It came by accident - Ed Sheeran"

Mumbai, April 30

Marking the release of his upcoming single "Old Phone", English singer-songwriter Ed Sheeran has launched a brand-new Instagram account: @teddysoldphone — a nostalgic digital archive drawn from the contents of a phone he retired in 2015.

While reviewing old files from the device during a copyright lawsuit last year, Ed uncovered a personal trove of messages, photos, and notes that sparked the idea for the single. The result is "Old Phone" -- a track that explores memory, connection, and the passage of time through the lens of digital history.

The @teddysoldphone account offers fans a rare glimpse into Ed's life behind the scenes, featuring unseen selfies from iconic moments, including the Olympic closing ceremony with Harry Styles and on the set of "Sing" with Pharrell Williams.

It further has the backstage footage from the 2015 Billboard Awards with Calvin Harris and One Direction, performances with Bruno Mars and Ellie Goulding, along with some intimate moments with late friends Jamal Edwards and Mac Miller.

Ed's new Instagram account also includes a few milestone memories like signing his first record deal, playing stadium shows, winning major awards, and some screenshots of early dating moments with his now-wife, Cherry.

The netizens will also be able to see Ed's personal messages and emails that deeply impacted him, including a heartfelt note from his father after a performance with Stevie Wonder, with the draft of lyrics and songwriting notes from the singer's key tracks like "Bloodstream", "Afire Love", and "Love Yourself" (originally written for Justin Bieber).

Talking about "Old Phone," Ed's new melody is scheduled to be out May 1.

Before the track reaches the music lovers, Ed revealed through an Instagram post that he wrote "Old Phone" by accident.

"I wrote Old Phone whilst in India finishing my album. It came by accident, because I was jet-lagged and woke up at 2am. Everyone else was asleep, so I thought 'might as well write a song' and this was the first idea in my notes. Here's me singing it on the beach in India shortly after writing it. Old Phone out tomorrow everywhere," the 'Shape of You' singer wrote.

- IANS

Share this article:

Reader Comments

P
Priya K.
Wow, this is such a creative way to connect with fans! ❤️ The fact that he wrote part of this song in India makes it extra special for us. Can't wait to hear the full track tomorrow. Also, those throwback pics with Harry Styles are gold!
R
Rahul S.
Interesting concept, but honestly I find it a bit odd to share personal messages publicly. Some things should remain private, no? Still, looking forward to the song - Ed never disappoints with his music.
A
Ananya M.
OMG he wrote this in India! 😍 Maybe he got inspired by our beautiful beaches. The lyrics snippets look so emotional - can already tell this will be another Sheeran masterpiece. Also, major throwback to those 2015 days!
V
Vikram J.
As a musician myself, I really appreciate seeing the creative process through these old notes. The fact that "Love Yourself" was originally his song blows my mind! Shows how talented he is as a songwriter.
N
Neha P.
The emotional connection to his late friends through these memories is so touching. It's brave to share such personal moments. But I hope he's doing this for the right reasons and not just as a marketing gimmick.
S
Suresh D.
Typical Sheeran style - turning ordinary things into extraordinary art. Waking up at 2am due to jet lag in India and writing a song - only he can do that! Waiting eagerly for the release. His Indian fans are always with him!

We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.

Leave a Comment

Minimum 50 characters 0/50