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Apple's India Expansion: Why Noida's New Store Signals Major Growth

Apple is opening a new retail store in Noida, marking its fifth location in India. The store at DLF Mall of India will offer the full range of Apple products and services, with over 80 staff ready to assist. This move continues Apple's retail expansion in India, which began with highly successful stores in Mumbai and Delhi last year. The company emphasizes community connection and personalized customer support at this new location.

Key Points: Apple Opens Fifth India Retail Store in Noida at DLF Mall

  • The Noida store is Apple's fifth retail location in India, expanding its physical presence
  • Customers can explore the latest iPhone, iPad, MacBook, and Apple Watch models
  • Over 80 team members will offer setup support, trade-in, and financing options
  • The store will host 'Today at Apple' sessions for community learning and creativity
  • Apple's first two India stores reportedly earned nearly Rs 800 crore in their debut year
  • Interestingly, the smaller Saket store contributed about 60% of the initial combined sales
2 min read

Apple expands retail presence in India with Noida store, 5th in country

Apple previews its new Noida store, the fifth in India, offering the full product lineup and services at DLF Mall of India, deepening its retail commitment.

"Connection is at the heart of everything we do in Apple retail, and we're excited to open the doors to a new store built for community and creativity with Apple Noida. - Deirdre O'Brien, Apple SVP of Retail and People"

Noida, Dec 10

In a boost to India's electronics manufacturing growth story, US tech giant Apple on Wednesday previewed Apple Noida, its first retail store here and fifth in the country so far.

The new store brings together Apple's full lineup of products and services. Customers can explore and shop the latest generation of iPhone, receive personalised support and expert guidance, and participate in 'Today at Apple' sessions, said the company.

"Connection is at the heart of everything we do in Apple retail, and we're excited to open the doors to a new store built for community and creativity with Apple Noida," said Deirdre O'Brien, Apple's senior vice president of Retail and People.

"Our team members are thrilled to deepen our connections with customers across this vibrant city and help them experience the best of Apple," O'Brien added.

At Apple Noida, located at DLF Mall of India, more than 80 team members are ready to help customers shop for the latest Apple products -- including the latest iPhone series; Apple Watch Ultra 3 and Apple Watch Series 11 models; and the all-new iPad Pro and 14-inch MacBook Pro -- both powered by the M5 chip.

Customers can take advantage of Apple's retail services, including personalised setup and support -- making it quick and seamless to switch to iOS for the first time, as well as Apple Trade In and financing options.

Apple's retail journey in India began with the launch of its first two stores -- Mumbai's BKC and Delhi's Saket -- in April 2023.

In their first year, the two outlets reportedly generated nearly Rs 800 crore in combined revenue, making them among Apple's best-performing stores worldwide.

Interestingly, the smaller Saket store contributed almost 60 per cent of total sales.

- IANS

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Reader Comments

P
Priya S
The revenue numbers are mind-blowing! Nearly Rs 800 crore from just two stores shows the massive demand for premium tech in India. It's a clear signal to other global brands about the purchasing power of the Indian consumer.
R
Rohit P
While I welcome the investment and jobs, I hope the pricing is more in line with global rates. Apple products are still significantly more expensive here than in the US or Dubai, even with local manufacturing. The financing options are a good step though.
S
Sarah B
The personalised setup service is a game-changer for my parents who want to switch from Android. Having expert guidance in-store will make the transition so much smoother. Hope they open one in Bangalore soon!
K
Karthik V
Interesting that the smaller Saket store did 60% of the sales! Delhi's market is just crazy for Apple. This Noida store will definitely take some pressure off Saket. Next stop should be Chandigarh or Ahmedabad.
M
Meera T
It's good for the economy and creates local jobs. But as a consumer, I wish there was more focus on making repairs affordable. A screen replacement still costs a fortune compared to local repair shops.

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