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Anshul Garg's Surprise Hit: How 'Ek Deewane Ki Deewaniyat' Made Rs 52 Crore

Producer Anshul Garg is pleasantly surprised by his film's massive success. His debut production "Ek Deewane Ki Deewaniyat" has earned over Rs 52 crore since its release. Garg transitioned from music production to filmmaking with this romantic drama. The film features Harshvardhan Rane and Sonam Bajwa in a story about dangerous obsession.

Key Points: Anshul Garg Ek Deewane Ki Deewaniyat Earns Rs 52 Crore

  • Film earned Rs 52.25 crore since October 21 release
  • Garg's transition from music production to filmmaking
  • Stars Harshvardhan Rane and Sonam Bajwa in lead roles
  • Romantic drama about politician's dangerous obsession with superstar
2 min read

Anshul Garg on 'Ek Deewane Ki Deewaniyat': Didn't expect that we would go to this level

Producer Anshul Garg reveals his surprise as debut film "Ek Deewane Ki Deewaniyat" earns Rs 52.25 crore, discussing his transition from music to film production.

Anshul Garg on 'Ek Deewane Ki Deewaniyat': Didn't expect that we would go to this level
"Honestly, I didn't expect that we would go to this level - Anshul Garg"

New Delhi, Oct 30

Producer Anshul Garg, whose maiden production “Ek Deewane Ki Deewaniyat” has raked in Rs 52.25 crore since its release on October 21, is over-the-moon with the kind of response his film is getting, something he says he did not expect as it did in its initial days.

“Honestly, I didn't expect that we would go to this level for day 1, day 2, day 3, whatever happened with this movie, I had not expected that we would go to this level, but I had good expectations,” Garg told IANS during a candid chat.

Talking about the risk of venturing into film production and if it was daunting for him to step into a new role, Garg said: “It is a gamble, but my forte is music, and I knew whatever I do, at least what would happen is that I'll recover my money from my music. So I made a film with that in mind, and of course the script I really liked, actors, I really liked both of them. So with that in mind, it happened.”

Reflecting on his shift from producing music to films, Garg said it wasn’t an overnight decision but rather a dream he always harboured.

“No, I wanted to make films, eventually my thought was to make films later, but this film came suddenly into my life, and we also quickly jumped on it, and we did it.”

Ek Deewane Ki Deewaniyat is a romantic drama film directed by Milap Zaveri. The film stars Harshvardhan Rane and Sonam Bajwa in the lead roles. The film also stars Shaad Randhawa, Sachin Khedekar, Ananth Narayan Mahadevan and Rajesh Khera.

The film follows the story of a powerful politician who falls for a strong-willed superstar, their passionate romance quickly spirals into a dangerous game of obsession, pride and heartbreak.

- IANS

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Reader Comments

R
Rohit P
52 crore in first week for a debut production is outstanding! Shows that good content always finds its audience. Milap Zaveri knows how to create intense romantic dramas. Looking forward to more from this team.
S
Sarah B
While I appreciate the success story, I felt the plot was quite predictable. The politician-star romance trope has been done before. However, the performances were sincere and the music really elevates the film.
A
Arjun K
Smart move by Garg to ensure music would recover costs. In Bollywood, music rights can make or break a film's profitability. The songs are already trending on all platforms - that's half the battle won! 🎵
K
Kavya N
Sonam Bajwa is such a revelation in this film! Her performance as the strong-willed superstar is so convincing. The obsession angle in the second half gets a bit too dramatic for my taste, but overall entertaining watch.
M
Michael C
Interesting to see how Indian producers are diversifying their portfolios. From music to films shows the interconnected nature of the entertainment industry here. The ₹52 crore collection proves the strategy worked!

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