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Key Points

Gautam Adani expressed deep gratitude for the opportunity to serve during Puri's Rath Yatra through the Adani Group's Prasad Seva initiative. The group is distributing nearly 4 million free meals and drinks to devotees and officials. Adani described the effort as a spiritual practice, emphasizing service to humanity as divine. The initiative includes food counters, lifeguard support, and environmental clean-up in collaboration with ISKCON and local authorities.

Key Points: Gautam Adani Launches Prasad Seva for Puri Rath Yatra Devotees

  • Adani Group provides free meals & essentials for 4 million devotees
  • Initiative includes food counters, lifeguard support & beach clean-up
  • Collaboration with ISKCON & Puri administration
  • Adani calls it a spiritual practice
2 min read

Adani Group launches 'Prasad Seva' in Puri; Gautam Adani says blessed with opportunity to serve in Rath Yatra

Adani Group serves 4 million meals during Jagannath Rath Yatra, calling it a divine opportunity to serve devotees in Puri.

"Serving humanity is serving the Divine, and service itself is spiritual practice. – Gautam Adani"

New Delhi, June 27

As Lord Jagannath's grand Rath Yatra commenced in Odisha's Puri on Friday, the Adani Group launched its 'Prasad Seva' initiative to serve clean and nutritious food to devotees there.

Expressing gratitude, Adani Group Chairman Gautam Adani said the 'Adani family' have been "blessed with the opportunity to serve in the sacred Rath Yatra."

"By the infinite grace of Mahaprabhu Shri Jagannath Ji, we have been blessed with the opportunity to serve during the sacred Rath Yatra of Puri Dham. This divine journey, commencing today, is that sacred moment when the Lord himself comes among his devotees to bless them with his darshan. It is not just a journey, but it is a sublime celebration of devotion, service, and surrender," he wrote on X.

https://x.com/gautam_adani/status/1938532148740260147

"On this auspicious occasion, the Adani family is fully dedicated with utmost sincerity and reverence to serve millions of devotees. With the resolve that every devotee receives clean, nutritious, and lovingly served food, we have initiated the 'Prasad Seva' in Puri Dham," he added.

Adani described being able to serve in Puri as a "matter of immense pride," saying, "I pray that the grace of Lord Shri Jagannath Ji remains upon us all forever. Serving humanity is serving the Divine, and service itself is spiritual practice."

Adani Group is undertaking a comprehensive seva effort to support both pilgrims and frontline officials during the Lord Jagannath's grand Rath Yatra in Puri, which commenced today.

This year's support includes nearly 4 million meals and drinks distributed free of cost; designated food counters providing free, nutritious meals to pilgrims and officials; beverage counters across the city offering cool drinks to beat the Odisha heat; support for lifeguards from the Puri Beach Lifeguard Mahasangha; volunteers for beach clean-up, especially plastic waste; free T-shirts for official volunteers; fluorescent safety vests for municipal workers; and also a variety of jackets, raincoats, caps and umbrellas for officials and devotees.

The seva effort is a collaboration between the Adani Group, the Puri district administration, ISKCON and local volunteer organisations. The Group, which has been working in Odisha through the Adani Foundation across various sectors, including rural healthcare, school infrastructure, and livelihoods, views this seva as part of a larger spiritual continuity in India's public life.

- ANI

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Reader Comments

R
Rohit P
While I appreciate the seva, I hope this isn't just PR. Many corporates use religious events for image building. The real test will be if they continue such social work throughout the year, not just during high-profile events.
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Arjun K
As an Odia, I'm truly touched by this gesture. The heat during Rath Yatra is unbearable, and providing cool drinks across the city will be a huge relief for pilgrims. The beach clean-up initiative is much needed too - our Puri beach gets so dirty during festivals.
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Sarah B
Visiting Puri for Rath Yatra has been on my bucket list! It's heartwarming to see such comprehensive arrangements being made. The safety vests for workers and raincoats for devotees show they've thought of everything. More corporates should participate in India's cultural traditions like this.
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Vikram M
The collaboration with ISKCON is brilliant - they have expertise in large-scale food distribution. Hope the meals maintain good quality standards. Also appreciate they're supporting lifeguards - Puri beach can be dangerous during peak season.
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Kavya N
My parents are in Puri right now for the Yatra! Just called them and they said the food counters are very well organized with proper hygiene measures. This is how corporate social responsibility should be - directly benefiting common people. Feeling emotional thinking of Lord Jagannath's blessings on all devotees ❤️

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