Blue Diamond Extends Partnership to Serve as Official Almondmilk and Snack Nut for the U.S. Ski and Snowboard Team
(3 months ago)
SACRAMENTO, Calif., Feb. 14: Blue Diamond, the world's largest almond marketer and processor, announced today that it will remain the official almondmilk and snack nut of the U.S. Ski and Snowboard Team for their 2018 winter competitions and beyond.
The partnership, which began in 2014, allows Blue Diamond to work alongside the U.S. Ski & Snowboard Team's high performance chefs and dietitians to incorporate Blue Diamond almonds and Almond Breeze almondmilk in athletes' meal plans leading up to, during and following competitions. Athletes will also be able to snack on a variety of Blue Diamond almond flavors including favorites like Roasted Salted and Smokehouse, as well as unique bold flavors from Habanero BBQ to Sriracha.
"The U.S. Ski & Snowboard Team's athletes are driven to be the very best in the world and nutrition plays a big part," said Blue Diamond Senior Vice President, Global Consumer Division Raj Joshi. "We are proud to continue to fuel these athletes with the goodness and unique flavor of Blue Diamond almonds to help them build energy-boosting diets."
Nearly all meals developed at the Center Of Excellence, U.S. Ski & Snowboard's HQ and world class training facility in Park City, UT, include a major protein, a carb and vegetables - key elements as athletes gear up for global competition. Contenders eat three meals daily, starting with a light, easy breakfast like yogurt with Blue Diamond almonds or cereal with Almond Breeze almondmilk. The athletes also eat snacks with protein and a flavorful punch like Blue Diamond snack almonds throughout the day to keep their energy up.
The chefs, who are responsible for feeding up to 90 athletes daily, work closely with the U.S. Ski & Snowboard strength and conditioning coaches to ensure nutrition goals are being met. A staple ingredient the chefs use is Unsweetened Almond Breeze almondmilk - this can not only lighten comfort food, but also helps manage any dairy allergies.
A selection of Blue Diamond inspired meals developed by their high performance chefs include: Almond Cinnamon Rolls (an athlete favorite), Smokehouse Almond Hummus, Pumpkin and Sweet Potato Chili, Kale Almond Pesto Pasta, and Almond "Muhammara" Red Pepper Dip.
"We are very pleased to extend our partnership with Blue Diamond again and are all excited to see Blue Diamond will play an active role in the success of our athletes in competitions all over the world," said Dan Barnett, U.S. Ski & Snowboard's Chief Commercial Officer. "Since our partnership first began, we have seen great benefits from integrating Blue Diamond almonds into our athletes' dietary plans, and the bold flavors are perfect for our equally bold athletes."