MP Eyes Nat Geo-Style Tourism Films & Israel Tech Tie-Ups at WEF 2026

The Madhya Pradesh government, at the World Economic Forum 2026 in Davos, has initiated talks with JioStar for a National Geographic-style audio-visual documentation of the state's tourism assets. Separately, it held discussions with the Chairman of the Israel Innovation Authority to explore partnerships in frontier technologies like quantum, defence, and water solutions. The state also engaged with an advisor from AI firm TouchLab to discuss collaboration in artificial intelligence and digital technologies. These interactions aim to boost global tourism visibility and foster technology-led economic growth for the state.

Key Points: MP Partners with JioStar, Israel for Tourism & Tech at WEF 2026

  • Tourism documentation partnership with JioStar
  • Talks with Israel on quantum & defence tech
  • AI collaboration discussed with TouchLab
  • Leveraging India-Israel cooperation frameworks
2 min read

WEF 2026: MP Govt partners with JioStar for National Geographic-style tourism documentation

Madhya Pradesh govt at Davos explores Nat Geo-style tourism docs with JioStar and tech collaboration with Israel Innovation Authority on AI & quantum.

"explore avenues for collaboration in technology-led economic growth - MP Govt Press Release"

Davos, January 19

A delegation from the Madhya Pradesh government met with JioStar officials to explore collaborations on video and audio documentation of the state's tourism and travel projects, including a potential partnership with National Geographic.

The initiative aims to capture and showcase Madhya Pradesh's scenic beauty, including its wildlife sanctuaries, heritage sites, and natural landscapes like the Narmada River and marble rocks at Bhedaghat.

This collaboration could help promote the state's diverse attractions, such as Khajuraho, Sanchi, and its national parks like Kanha and Bandhavgarh, to a global audience.

Earlier today, the Madhya Pradesh government held discussions with Alon Stopel, Chairman of the Israel Innovation Authority, on the sidelines of the World Economic Forum 2026 to explore avenues for collaboration in technology-led economic growth, according to a press release.

According to the MP government, the interaction focused on Israel's innovation-driven development model, particularly across frontier areas such as quantum technologies, education technology, defence technologies, and water solutions. Stopel highlighted Israel's strong R&D ecosystem, underpinned by significant private-sector participation and co-investment models that align public support with commercial viability.

Madhya Pradesh expressed interest in building partnerships in the civil technology domain through structured government-to-government engagements, pilot projects, and startup-led demonstrations. Opportunities were discussed to leverage existing India-Israel cooperation frameworks, including joint pilots, technology demonstration initiatives, and co-investment mechanisms supporting startups and commercially viable enterprises.

Both sides noted the potential to explore a formal collaboration framework to facilitate technology pilots, innovation partnerships, and institutional linkages between Madhya Pradesh and Israel, the release said.

The MP government also held a strategic interaction with Herve Couraye, Advisor to TouchLab, on the sidelines of the forum to explore collaboration opportunities in artificial intelligence and emerging digital technologies, a press release said.

According to the MP government, TouchLab, an AI-focused company with operations across the UK, Tokyo, and the United States, shared its global perspective on advanced AI applications and its participation in the upcoming global AI Summit. The company is currently at a proof-of-concept stage for an AI Centre, opening avenues for future expansion and partnerships.

WEF 2026 operates under the theme 'A Spirit of Dialogue' to address geopolitical tension and economic uncertainty, and the annual meeting in Davos features record government participation, including about 400 political leaders and 65 heads of state.

- ANI

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Reader Comments

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Sarah B
The Israel tech partnership is the real story here. Quantum tech and water solutions? That's forward-thinking. MP needs to leapfrog in development, and such G2G collaborations can be transformative if implemented well.
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Priya S
While the tourism docu sounds great, I hope the benefits reach the local communities. Often, such projects are glamorous but don't improve infrastructure or create sustainable jobs for people living near these heritage sites. The intent is good, but execution is key.
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Rohit P
MP government is making smart moves at WEF. Tourism + Tech partnerships = a balanced growth strategy. JioStar has the reach, and Israel has the innovation ecosystem. Hope they follow through with concrete projects and not just MoUs.
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Michael C
As someone who visited Kanha last year, the potential is immense. The wildlife is breathtaking. A high-quality documentary could really put it on the global map. The AI collaboration part is also interesting—smart tourism management could be a game-changer.
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Kavya N
Good to see our state leaders being proactive at global forums. But I sincerely hope the focus on technology includes our education system. Ed-tech partnerships with Israel could revolutionize our government schools in MP. That would be true development.

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