Vidya Balan reveals what she loves the most about handloom silk sarees
Mumbai, Aug 7
Bollywood actress Vidya Balan, who was last seen in the Marathi film 'Raja Shivaji', celebrated the National Handloom Day with her support for India's artisans.
The actress took to her Instagram on Friday, and shared a video of herself talking to the camera in which she paid tribute to the craftsmanship, legacy and timeless beauty of handloom silk sarees, while encouraging everyone to support authentic Indian weaves.
She said, "What I love most about handloom silk sarees is that every bit, every motif, every little detail carries the signature of artistic skill and generations of tradition. That's what makes each handloom silk saree truly one of a kind. On this Handloom Day, let's celebrate the hands behind these masterpieces. And whenever you buy, look for the Silk Mark label to ensure genuine pure silk".
The actress advocated for Indian handloom and traditional textiles, celebrating the country's rich weaving heritage through her choice of sarees and public appearances.
She also penned a long note in the caption, as she wrote, "Every handloom silk saree tells a story that no machine can ever replicate. This National Handloom Day, let's celebrate the incredible artisans whose hands keep India's timeless weaving traditions alive. And whenever you choose pure silk, always look for the Silk Mark, your assurance of genuine pure silk".
The actress is known for championing India's textile heritage, Vidya's message beautifully highlighted the importance of preserving traditional craftsmanship while recognising the artisans whose dedication keeps these centuries-old weaving traditions alive.
Her video follows PM Modi's message on the National Handloom Day as he dropped his latest video in the night, urging all Indians to appreciate, purchase and proudly flaunt the tradition woven by some of the finest artisans in the country.
— IANS
Reader Comments
My grandmother used to say the same thing - every handloom saree has a soul. These artisans spend days on a single piece. Good to see PM Modi and Vidya Balan both promoting our heritage. Our weavers deserve way more recognition than they get.
I love how she mentioned the Silk Mark label! There's so much fake "silk" in the market these days. My mom bought a "pure silk" saree from a random shop last month and it turned out to be synthetic. We need more awareness like this.
I don't know much about sarees, but it's refreshing to see someone so passionate about traditional craftsmanship. The way she talks about the "signature of artistic skill" makes me appreciate the cultural depth here. Wish we had similar celebrations for our artisans back home. 🇮🇳
Respect to Vidya Balan for this, but let's be honest - the real issue is that handloom weavers are struggling to survive. Instagram posts are nice, but we need actual government schemes, fair wages, and easier market access for these artisans. Otherwise this is just a feel-good video.
As someone from a weaver's family in Kanchipuram, this makes me emotional. My father spent 40 years at the loom and his hands tell stories no machine ever could. When celebrities like Vidya Balan wear these sarees with pride, it keeps our craft alive. 🙏
We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.