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TRENDS Launches 'This Holiday, Trend It' Campaign with AI Contest

TRENDS has launched the "This Holiday, Trend It" campaign, offering an interactive AI-powered contest. Customers spending Rs 1499 or more can create a personalized holiday song via QR code. The most creative entries win fully paid holiday experiences, with over 100 winners selected. The campaign runs from April 20 to May 17, 2026, blending fashion, technology, and travel.

Key Points: TRENDS 'This Holiday, Trend It' Campaign: Win Dream Vacation

  • Interactive AI song contest for shoppers
  • Spend Rs 1499+ to enter
  • 100+ winners get fully paid holidays
  • Campaign runs April 20 to May 17, 2026
2 min read

TRENDS unveils 'This Holiday, Trend It' campaign, offering first-of-its-kind interactive contest to consumers

TRENDS unveils 'This Holiday, Trend It' campaign with AI contest. Shop Rs 1499+, create a holiday song, and win a fully paid trip. 100+ winners.

"Shop. Create. Win. Your holiday starts at TRENDS. - TRENDS Press Release"

Mumbai, April 30

TRENDS, one of India's leading fashion retail chains, has unveiled an exciting new consumer campaign, "This Holiday, Trend It", offering customers a unique opportunity to turn their shopping experience into an unforgettable vacation.

Blending fashion, creativity, and technology, the campaign invites shoppers across India to participate in a first-of-its-kind interactive contest where style meets travel.

Customers who shop for Rs 1499 or more at any TRENDS store can enter the contest by scanning an in-store QR code, creating a personalised AI-generated holiday song, and submitting their entry on the dedicated campaign microsite, as per a press release.

The most creative and engaging entries will be rewarded with fully paid holiday experiences, giving shoppers the chance to celebrate their style with a dream getaway. With 100+ winners set to be selected, the campaign promises to create excitement and delight for customers nationwide.

Running from April 20 to May 17, 2026, "This Holiday, Trend It" has been designed to celebrate self-expression, fashion-forward thinking, and storytelling in a fun and immersive way. By combining innovative AI-led experiences with rewarding travel prizes, TRENDS continue to redefine the retail shopping journey for modern Indian consumers, the press release added.

The campaign aims to strengthen customer engagement during the holiday season while reinforcing TRENDS's position as a destination for trend-led, affordable fashion for the entire family.

With this campaign, TRENDS once again bring together value, style, and innovation-creating experiences that go beyond shopping and into memories that last a lifetime. Shop. Create. Win. Your holiday starts at TRENDS.

- ANI

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Reader Comments

A
Aman W
Very innovative concept by TRENDS! Using AI to create a personalised holiday song is a great way to engage the youth. However, I hope they have clear terms and conditions for the contest and winners are selected fairly. Transparency is key in such campaigns.
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Rohit L
Bro, 100+ winners is a big promise! Let's see if they actually deliver. TRENDS ki quality toh achi hai but customer service sometimes lacks. Hope they make this contest smooth for everyone. Imagine winning a trip just by buying clothes! 😍
J
Joseph A
Interesting approach to blend fashion with technology. The AI song creation sounds unique, but I wonder if TRENDS will extend this to online shopping too? Not everyone can visit a store. Also, Rs 1499 may be okay for families, but for students or singles, it's a bit much.
K
Kavya N
Love the idea of a holiday-themed contest! TRENDS is getting smarter with these campaigns. Just wish they'd also focus on plus-size collections - many of us want stylish trendy clothes too. The AI song thing sounds fun, hope my mother can figure it out! 😄
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Rajan Q
Better than those boring scratch-card promotions! But yaar, TRENDS should ensure the contest doesn't become another data-collection exercise. Many such campaigns just gather customer info without proper privacy. Let's hope they're genuine about giving away holidays.

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