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Sonu Sood, Mika Singh Become Co-Owners in North America's NCL GT20 Cricket League

Bollywood actor Sonu Sood and singer Mika Singh have joined the National Cricket League's GT20 tournament as team co-owners, bringing significant star power and cultural influence. Their involvement is part of the league's strategy to build a global platform by connecting established cricket markets with emerging audiences in the US and Canada. The move capitalizes on cricket's growing traction in North America, driven by a diverse fan base and the sport's imminent return to the Olympics. League officials believe this high-profile ownership will strengthen cricket's footprint and relevance in the region.

Key Points: Sonu Sood, Mika Singh Join NCL GT20 as Team Co-Owners

  • Bollywood stars join cricket ownership
  • Boosts league's cultural influence
  • Targets North American market growth
  • Aligns with cricket's Olympic return
2 min read

Sonu Sood, Mika Singh join National Cricket League GT20 team ownership

Actor Sonu Sood and singer Mika Singh join the National Cricket League's GT20 as team co-owners, boosting cricket's growth in North America ahead of the Olympics.

"Cricket has always had the power to unite people across cultures. - Sonu Sood"

Toronto Apri, l 9

The National Cricket League announced actor Sonu Sood and singer Mika Singh's joining in NCL GT20 as team co-owners, marking a major step in the league's continued growth across North America.

Their involvement brings significant global visibility and cultural influence to a league that is rapidly connecting established cricket markets with emerging audiences in the United States and Canada, according to a press release from NCL.

This is part of the National Cricket League's broader vision to build a truly global cricket platform--one that brings together players, fans, and partners across regions. By linking the passion of South Asia and the Caribbean with the momentum building in North America, NCL is helping shape the next phase of the sport's growth.

Cricket is gaining traction across North America, driven by a diverse and growing fan base, increased international participation, and rising commercial interest. With the sport set to return to the Olympics, the timing presents a significant opportunity to expand its reach and relevance in new markets.

"Cricket has always had the power to unite people across cultures. What the National Cricket League is building in North America is an important step in taking the game to new audiences. With the Olympics ahead and growing interest in the region, this is the right time to be part of that journey," Sonu Sood said.

"Cricket and entertainment naturally come together, and North America offers a unique platform for both. The diversity and energy here make it an exciting market, and I'm proud to be part of the National Cricket League and NCL GT20," Mika Singh said.

Peter Jagpal, the co-owner of Vancouver Guardians, added, "Cricket in Canada is entering a significant phase of growth, and NCL GT20 is helping create a strong platform for the sport across North America. We are proud to be part of a league that is building the future of cricket in Canada and expanding its reach to new audiences."

The National Cricket League has already delivered successful tournaments and continues to attract global talent, high-profile ownership, and increasing attention from fans and partners alike.

With momentum building ahead of the next Olympic cycle, NCL GT20 is positioned to play a key role in expanding cricket's footprint in North America and strengthening its connection to the global game.

- ANI

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Reader Comments

P
Priya S
Great to see our celebrities promoting cricket globally. But I hope the focus remains on the sport's quality and nurturing local talent in Canada/US, not just on Bollywood glitz. The league needs a solid foundation.
R
Rohit P
As an Indian living in Toronto, this is exciting! The GT20 matches here are already a big draw for the South Asian community. Adding these names will definitely fill more stadiums. Can't wait for the next season!
S
Sarah B
Interesting move. Cricket's growth in North America is real. Having popular Indian figures involved makes sense to tap into the existing fanbase. The Olympic angle is smart for broader appeal.
V
Vikram M
Sonu Sood is a great choice given his humanitarian image. Mika Singh brings the entertainment factor. Perfect combo for a sports league looking to grow. Hope they also do some grassroots development work there.
K
Karthik V
Good step, but the league needs to ensure it's sustainable. We've seen many T20 leagues come and go. The focus should be on creating a competitive product that can attract viewers beyond the diaspora community.

We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.

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