SIP Inflows Surge Over 10x as Young, Women Investors Drive India's Boom: Groww CEO

SIP monthly investments in India have surged over tenfold from Rs 3,000 crore a decade ago to over Rs 30,000 crore. Women now represent nearly one-fourth of new investors, signaling a maturing financial ecosystem. Mutual fund assets under management have grown from Rs 12 lakh crore in 2016 to over Rs 80 lakh crore. Groww CEO Lalit Keshre attributes this boom to digital platforms expanding access beyond metro cities to smaller towns.

Key Points: SIP Inflows Grow Over 10x, Women & Young Investors Fuel Boom

  • SIP monthly investments surged over 10x from Rs 3,000 crore a decade ago
  • Women now account for nearly one-fourth of new investors
  • Mutual fund AUM rose from Rs 12 lakh crore in 2016 to over Rs 80 lakh crore
  • Investment activity expanding to Tier-2/3 cities like Uttar Pradesh, Bihar, and Northeast
2 min read

SIP inflows grow over 10x as youngsters, women power India's investing boom: Groww CEO

Groww CEO Lalit Keshre says retail investing expands beyond metros, with women now 25% of new investors and SIPs surging over 10x in a decade.

"Retail investing in India has expanded significantly beyond metro cities, with growing participation from young and women investors. - Lalit Keshre"

Mumbai, May 9

India's investment landscape is undergoing a rapid transformation, with participation expanding beyond metro cities to smaller towns, young investors and women, according to Groww CEO and Co-founder Lalit Keshre on Saturday.

Speaking at the 'Groww IIF - India Investor Festival 2026' here to mark the company's 10th anniversary, Keshre said retail investing in India is no longer limited to a select group of people in major cities.

"Retail investing in India has expanded significantly beyond metro cities, with growing participation from young and women investors," he said.

He further said women now account for nearly one-fourth of new investors entering the market, calling it a sign of increasing maturity in India's financial ecosystem.

According to him, the growing participation of women also indicates their strengthening role in household financial decision-making.

Keshre highlighted the sharp growth in India's retail investment ecosystem over the past decade and noted that mutual fund assets under management (AUM) have risen from nearly Rs 12 lakh crore in 2016 to more than Rs 80 lakh crore at present.

He also said monthly SIP investments have increased more than tenfold from around Rs 3,000 crore a decade ago.

According to him, Indians are increasingly focusing not only on earning income but also on building long-term wealth and assets for the future.

"Investment is now becoming an important part of financial planning for ordinary Indian families," Keshre added.

He pointed out that investment activity, which was once largely concentrated in Tier-1 cities such as Mumbai and Bengaluru, is now witnessing strong participation from states including Uttar Pradesh, Bihar and the northeastern region, along with several smaller cities across the country.

According to him, this trend has reflected rising financial awareness and deeper market penetration.

Keshre attributed the expansion of investing in Tier-2 and Tier-3 cities to digital investment platforms and easier access to financial products, which have simplified investing for retail participants.

He said India's next major phase of value creation is likely to emerge from the deep-tech sector, adding that technology, research and innovation will play a major role in driving the country's future economic growth.

- IANS

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Reader Comments

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Sneha F
This is fantastic news! As a working woman from a small town, I started my SIP journey two years ago and it feels empowering to be making financial decisions. But I wish more awareness programs would reach rural areas too. Not everyone has internet access or knows how these platforms work. Still, the progress is inspiring! 🌸
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Michael C
Impressive numbers! I'm an NRI living in the US, and seeing India's retail investment boom like this is incredible. The 80 lakh crore AUM figure is massive. But I do worry about market volatility and whether first-time investors are being properly educated about risks. SIPs are great, but people need to think long-term, not just chase quick returns.
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Priya S
Honestly, I'm a bit skeptical. While the numbers sound great, many young investors I know are investing without fully understanding market risks. My cousin lost money in small-cap funds last year because he was only looking at high returns. The platforms need to do better financial literacy, not just make trading easy. But yes, the trend is promising overall. 👍
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Vikram M
Wonderful to see women participating more in household financial decisions. In my family, my wife now handles all our investments and she's better at it than me! 😄 The spread to states like UP, Bihar, and the Northeast is also a game-changer. This is the real 'financial inclusion' we need. Deep-tech can be the next big driver for India's economy.
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Rohit L
Great article! I started my first SIP with just ₹500 at

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