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Shilpa Shinde Joins &TV's Women's Day Selfie Initiative to Boost Confidence

Actress Shilpa Shinde is partnering with &TV for a Women's Day initiative called "Selfie Lo Shine Karo." The on-ground event will be held at a Lucknow mall on March 7-8, where Shilpa will interact with participants. The campaign encourages women to click selfies for a chance to meet the actress and potentially be featured in a channel episode. &TV officials state the initiative aims to move beyond celebration and enable real visibility and recognition for women.

Key Points: Shilpa Shinde in &TV's Women's Day Selfie Campaign

  • On-ground event in Lucknow mall
  • Winners can meet Shilpa Shinde
  • One participant to feature on &TV
  • Platform for women's visibility
2 min read

Shilpa Shinde: Confidence begins with how we see ourselves

Actress Shilpa Shinde joins &TV's "Selfie Lo Shine Karo" initiative in Lucknow to empower women and celebrate confidence this Women's Day.

"I truly believe confidence begins with how we see ourselves. - Shilpa Shinde"

Mumbai, March 4

Shilpa Shinde will be seen joining an initiative titled Selfie Lo Shine Karo to celebrate Women's Day with &TV. The actress says that she truly believes confidence begins with how we see ourselves.

The on-ground initiative will take place at a known mall in Lucknow on March 7-8. Shilpa will be seen interacting with participants and amplifying the spirit of the initiative.

Sharing her thoughts on being part of the initiative, Shilpa Shinde said, "I truly believe confidence begins with how we see ourselves. I am very happy that &TV is creating a platform where women are not just celebrated but also given a chance to be seen and recognised."

"I am looking forward to meeting everyone in Lucknow and being part of this beautiful initiative that encourages women to shine in their own way," she added.

"Selfie Lo. Shine Karo. Star Ban Jaao!" is an engaging, feel-good opportunity designed to encourage women to participate and celebrate themselves. As part of the activation, women can click selfies at the specially curated installation and tag &TV, turning a simple moment into a chance to shine.

Select participants will get an opportunity to meet Shilpa Shinde on 8th March, and one winner will be featured in an upcoming episode on &TV-transforming a selfie into a star moment.

Speaking about the larger thought, Kaveri Das, Chief Channel Officer, &TV and Business Head, Hindi, ZEE5, shared, "At &TV, we don't just tell stories of strong women-we actively create platforms for them. This Women's Day initiative is our way of moving beyond celebration and enabling real visibility."

"By giving women an opportunity to be featured and telecast on the channel, we are reinforcing our belief that empowerment begins with recognition. This is about confidence, opportunity, and creating moments that truly matter."

- IANS

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Reader Comments

R
Rohit P
Great to see celebrities using their platform for good causes. Shilpa is right, confidence is everything. Hope they take this initiative to other cities as well, not just Lucknow.
A
Anjali F
While the intent is good, I hope it's not just a marketing gimmick. "Selfie Lo Shine Karo" is a catchy tagline, but true empowerment needs more sustained effort. Let's see if &TV follows through with more substantial programming for women beyond March 8th.
K
Karthik V
My sister is in Lucknow and is already planning to go! She's so excited. This is the kind of positive, fun engagement we need more of. Turning a selfie into a star moment is a brilliant idea.
S
Sarah B
Love the message. Confidence beginning with how we see ourselves is universal. It's nice to see Indian television creating interactive platforms like this. The installation at the mall sounds like a great photo spot!
M
Meera T
Absolutely true. In our society, women are often told to be humble and not seek the spotlight. Initiatives like this that say "go ahead, shine!" are so important. More power to all the participants! ✨

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