Selena Gomez Launches Ice Cream Inspired by Benny Blanco and Her Album

Selena Gomez has launched a new ice cream bar called 'I Said I Love Blue First,' directly inspired by her 2025 album and its track "Bluest Flame." She revealed the dessert is a collaboration with Serendipity brand to celebrate the album's emotional significance. Gomez reflected that the album, created with her husband Benny Blanco, is a personal reflection of her relationships and life stage. She also hinted at potential future flavors based on other songs, like "Sunset Blvd."

Key Points: Selena Gomez Ice Cream Brand Inspired by Benny Blanco

  • New ice cream honors 2025 album
  • Inspired by track "Bluest Flame"
  • Gomez calls album deeply personal
  • Flavor based on blue vanilla bean
  • Hints at more music-inspired treats
2 min read

Selena Gomez says Benny Blanco inspired her new ice cream brand

Selena Gomez unveils 'I Said I Love Blue First' ice cream bars, a sweet tribute to her album and husband Benny Blanco. Get the story.

"Working on it with Benny made it even more meaningful because it's really about both of our stories coming together. - Selena Gomez"

Washington, March 26

Pop star and actor Selena Gomez has unveiled a new ice cream product that subtly reflects her personal and creative journey with husband and music producer Benny Blanco.

The 33-year-old multihyphenate's 'I Said I Love Blue First' ice cream bars are inspired by her 2025 album 'I Said I Love You First.'

The name of the dessert is a direct nod to "Bluest Flame," one of the standout tracks from the album, which recently marked its first anniversary.

Speaking about the collaboration, Gomez said the idea was rooted in celebrating the music and its emotional significance.

"When we started talking about creating a new product in honour of the album with Serendipity, we knew we wanted to use that song as our inspiration. I'm so happy with how it turned out," she said, in an interview with People magazine.

Gomez also reflected on the deeply personal nature of the album, which she created alongside Blanco. The couple, who married in California on September 27, 2025, had previously collaborated closely on the project.

"This album is personal to me," Gomez explained, adding, "It's a reflection of everything I've felt in relationships, both the good and the complicated parts, and the stage of life I was in when the album wrapped. Working on it with Benny made it even more meaningful because it's really about both of our stories coming together."

The new ice cream bars feature a blue vanilla bean base swirled with fudge and cookie bits, coated in a chocolate candy shell.

'The Only Murders in the Building' star hinted that more music-inspired flavours could follow.

Among potential ideas, she pointed to the track "Sunset Blvd.", noting its evocative and "dreamy" quality.

"It sounds sweet and a little dreamy. And the song starts with 'You're my cherry pie'; so I feel like we'd have to turn it into a cherry pie flavor," she said, in an interview with People magazine.

Gomez has previously credited Blanco for helping her rediscover her musical direction after a hiatus following her 2020 album 'Rare.'

In earlier interviews, she described feeling uncertain about her sound before their collaboration, which she said evolved organically into a creatively fulfilling process.

- ANI

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Reader Comments

R
Rohit P
Interesting marketing strategy. Celebrities turning their personal lives into products. Feels a bit commercial, but if the ice cream is good, why not? Our own Bollywood stars do similar things with perfumes and clothing lines.
A
Ananya R
The connection between the album name and the ice cream is cute. "I Said I Love Blue First" is a clever play on words. It's nice to see a collaboration between partners that's so positive and creative. Wishing them the best.
D
David E
As a fan of her music, I think this is a fun extension of her art. The album was personal, and this feels like sharing a piece of that joy with fans in a different, tangible way. The cherry pie flavor idea for "Sunset Blvd." sounds amazing too!
K
Karthik V
Respectfully, while the sentiment is nice, I wish celebrities would focus more on their core art—music or acting—rather than constantly branching into food and merch. It sometimes dilutes their artistic credibility. Just my two paise.
S
Shreya B
Blue vanilla ice cream? Reminds me of our own kulfi and falooda with different colors! 😄 It's nice to see global trends, but nothing beats a good old malai kulfi on a hot day. Still, good luck to Selena!

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