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McConaughey Warns AI Actors Will Infiltrate Oscars, Urges Ownership

Matthew McConaughey warns that artificial intelligence is an unstoppable force in Hollywood that will fundamentally change the industry and awards like the Oscars. He urges young actors and creators to proactively trademark their voice and likeness to maintain control and ownership in the AI era. During a town hall with Timothée Chalamet, he illustrated how AI could digitally insert actors into events, necessitating new licensing models. McConaughey predicts AI will become so advanced it will be indistinguishable from reality, creating both exciting opportunities and serious ethical questions.

Key Points: McConaughey on AI Actors, Oscars Future & Self-Ownership

  • AI is inevitable in entertainment
  • Actors must trademark their voice & likeness
  • AI could create new Oscar categories
  • The line between reality and AI will blur
3 min read

Matthew McConaughey says AI actors will crash Oscars

Matthew McConaughey says AI will create new Oscar categories, urges actors to trademark their likeness to control their digital future.

"It's coming. It's already here... Own yourself. Voice, likeness, et cetera. Trademark it. - Matthew McConaughey"

Los Angeles, Feb 20

Hollywood actors Matthew McConaughey and Timothee Chalamet have a message for the young people.

The actors are telling young people to brace themselves and lead the entertainment industry through the rise of AI, reports 'Variety'.

During a town hall event at the University of Texas at Austin, which reunited the 'Dallas Buyers Club' Oscar winner with his 'Interstellar' co-star Timothee Chalamet, Matthew McConaughey explained the thought process behind his recent move to trademark his catchphrase from 'Dazed and Confused'.

"It's coming. It's already here", he said, responding to a student's question about AI. "Don't deny it. It's not going to be enough to sit on the sidelines and make the moral plea that, 'No, this is wrong'. It's not gonna last. There's too much money to be made, and it's too productive. So I say, Own yourself. Voice, likeness, et cetera. Trademark it. Whatever you gotta do, so when it comes, no one can steal you".

As per 'Variety', speaking to Timothee Chalamet during the town hall, Matthew McConaughey gave an example of the AI scenarios he imagines are coming in the future.

He said, "They gotta come to you and go, 'Timothee, I'd like you to be at my 50th birthday party in five months, and I'm gonna be in the Bahamas. I know you can't be there in person, but I'm gonna halo you in and I want you as your character in 'Marty Supreme'. They can do that, but they're gonna have to come to you to go, 'Can I?' Or they're going to be in breach. And you'll have the chance to be your own agency and go, 'Yeah, for this amount'. Or, 'No'".

Matthew McConaughey also mused on the idea of AI "replacing" actors, and how the technology might factor into awards conversations.

"It's damn sure going to infiltrate our category. Does it become another category? Will we be, in five years, having 'the best AI film?' The best AI actor?'. Maybe. I think that might be the thing; it becomes another category. It's gonna be in front of us in ways that we don't even see. It's going to get so good we're not going to know the difference. That's one of the big questions right now: the question of reality. It's more hazy than ever, in a very exciting way, I think, but also a scary way. Prep for it", he added.

- IANS

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Reader Comments

R
Rohit P
Interesting perspective. But in Bollywood, the soul of acting is in the emotion, the nuance. Can an AI really replicate the depth of an Irrfan Khan or a Tabu? I have my doubts. The technology might be smart, but art needs heart.
A
Aman W
"Prep for it" is the key message. Our education system needs to adapt fast. We should be teaching media literacy and digital rights in schools, not just rote learning. The future is here.
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Sarah B
Respectfully, I think he's focusing too much on the business side. The scarier part is losing touch with reality, as he mentioned. If we can't tell what's real in media, how does that affect society? That's the bigger conversation we need to have, globally.
K
Karthik V
Imagine AI versions of our legendary actors like Amitabh Bachchan or Rajinikanth in new films after they retire! It could be amazing for fans, but only if done ethically and with their consent. The 'Marty Supreme' birthday example is wild but probably accurate.
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Nisha Z
This is a double-edged sword. For regional cinema with smaller budgets, AI could be a boon. But it could also put thousands of junior artists and technicians out of work. We need strong regulations, not just trademark advice. The government should look into this.

We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.

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