Marriott Bonvoy Becomes ICC's Official Hotel Partner Until 2029

Marriott Bonvoy has been appointed the Official Accommodation Partner of the International Cricket Council in a strategic deal extending to 2029. The partnership will leverage Marriott's global portfolio of over 450 hotels to host teams and fans traveling to ICC events worldwide. The agreement covers all major upcoming men's tournaments, including T20 World Cups, the Cricket World Cup, and the Champions Trophy. ICC and Marriott executives state the alliance aims to deepen fan engagement by combining world-class cricket with memorable travel and hospitality experiences.

Key Points: Marriott Bonvoy Named Official ICC Accommodation Partner

  • Partnership runs through 2029
  • Covers all major ICC men's events
  • Access for teams and fans at 450+ properties
  • Aims to enhance fan travel experiences
  • Focus on key cricket-loving nations
4 min read

Marriott Bonvoy roped in as official accommodation partner by International Cricket Council

Marriott Bonvoy partners with ICC as official accommodation provider for all major men's cricket events through 2029, offering fans exclusive travel experiences.

"We are thrilled to welcome Marriott Bonvoy into a partnership that reflects a shared ambition to redefine how fans experience the game of cricket. - Jay Shah"

New Delhi, January 9

Marriott Bonvoy and the International Cricket Council have signed a strategic partnership under which Marriott International's award-winning travel platform has been appointed the Official Accommodation Partner of the ICC through to 2029.

The deal unites the world of cricket with the world of memorable travel stays and experiences. With a combined footprint of more than 450 properties in the markets where ICC events are held, Marriott will host teams, fans and members travelling domestically and internationally for the games. Fans travelling to attend ICC events will be able to stay at Marriott Bonvoy's portfolio of hotels across the world and when they purchase official travel packages with ICC Travel and Tours.

The agreement covers all ICC Men's events over the next four years: The ICC Men's T20 World Cup 2026 in India and Sri Lanka, the ICC World Test Championship Final 2027 in the United Kingdom, the ICC Men's Cricket World Cup 2027 in South Africa, Zimbabwe and Namibia, the ICC Men's T20 World Cup 2028 in Australia and New Zealand, the ICC World Test Championship Final 2029 in the United Kingdom and the ICC Champions Trophy 2029 in India.

"Cricket continues to grow as a global sport, with rising fan engagement worldwide and momentum," said Peggy Roe, EVP and Chief Customer Officer, Marriott International, as per a press release. "With more than 2 billion fans globally, we are proud to serve as the ICC's Official Accommodation Partner and look forward to delivering exclusive access and once-in-a-lifetime experiences for our members who are passionate about cricket," Peggy added.

Marriott Bonvoy will also collaborate with the ICC on curating bespoke cricket-related content, launching local activations and driving member engagement.

"Cricket's dominance as a sport has the power to unite the fans across different countries. We are now bringing the power of Marriott Bonvoy to over two billion fans and delivering bespoke cricket experiences to our members. The partnership will allow us to push the boundary and deepen engagement in India, Australia, New Zealand and Sri Lanka, where the love for cricket runs deep," said Rajeev Menon, President, Asia Pacific Excluding China, Marriott International.

"Cricket has been a lifelong passion for me, and like millions of fans, I have felt how the game brings people together across borders and generations. Partnering with the International Cricket Council allows Marriott Bonvoy to turn that shared passion into unforgettable journeys, giving our members around the world unmatched ways to experience ICC events, both on and off the pitch. As we celebrate this milestone in India today, we are excited to welcome fans to our hotels and to new, exclusive moments that bring the thrill of cricket even closer," said Satya Anand, President - Europe, Middle East & Africa, Marriott International.

Jay Shah, ICC Chairman, said: "We are thrilled to welcome Marriott Bonvoy into a partnership that reflects a shared ambition to redefine how fans experience the game of cricket. By combining the global reach of our game with Marriott's portfolio of world-class destinations, we are creating a powerful platform that connects cricket and memorable travel experiences across leading cricketing nations. Marriott Bonvoy's addition as a sponsor to our portfolio also reinforces the ICC's long-term vision of working with respected global brands that go beyond visibility to deliver meaningful value to fans. Together, we see this partnership as a means of deep fan connection."

Sanjog Gupta, ICC CEO, said: "The ICC is committed to elevating the experiential standards of Cricket's pinnacle events. While the athletic spectacle is central to a fan's experience, the lifestyle, hospitality, travel and cultural components are essential too. We hope to leverage the partnership with Marriott Bonvoy to develop and deploy varied travel & hospitality experiences to enhance fan delight at our events and help turn moments into lifelong memories. ICC events are hosted across the world and fans cover thousands of miles to experience the allure of these cultural spectacles. Marriott Bonvoy's international footprint, customer focus and commitment to delivering elevated experiences make them a natural partner in our endeavour to grow the allure and make our fans' journeys more enriching."

- ANI

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Reader Comments

S
Sarah B
This is smart. Marriott has a strong presence in all the host countries mentioned. Hope they offer some special packages for fans traveling from abroad. The Champions Trophy in '29 should be fantastic.
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Priyanka N
Accha hai! But I hope the "exclusive access" and packages are actually affordable for the average Indian fan, not just for the super rich. Cricket is a game for the masses. Let's see what they offer.
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Aman W
Good move by ICC. Partnering with a global brand like Marriott adds professionalism and improves the fan experience. The focus on India, Aus, NZ, and SL makes sense—these are the heartlands of cricket passion.
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Karthik V
As long as this doesn't lead to inflated hotel prices during tournaments, it's a welcome step. The mention of "bespoke content" sounds interesting. Maybe virtual stadium tours or player meet-and-greets for Bonvoy members?
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Michael C
Solid partnership on paper. The real test will be execution during the 2026 World Cup. India's hospitality sector can be chaotic during big events. If Marriott can deliver a seamless experience, it'll be a win for fans.

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