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Israeli AI Startup Fullpath Launches First Agentic CRM for Car Dealerships

Fullpath, an Israeli automotive technology company, has launched what it claims is the industry's first agentic CRM platform. The new system integrates multi-agent AI to manage real-time shopper intelligence, lead engagement, and task prioritization in one workspace. It is built upon the company's existing Customer Data Platform, which already serves a significant portion of the North American market. The platform will be showcased at the upcoming National Automobile Dealers Association Show in Las Vegas.

Key Points: Fullpath Launches First Agentic CRM for Car Dealerships

  • First agentic CRM for automotive
  • Integrates multi-agent AI for shopper data
  • Built on existing Customer Data Platform
  • Aims to reduce admin work and silos
1 min read

Israeli auto-tech firm Fullpath launches agentic CRM for car dealerships

Israeli auto-tech firm Fullpath unveils an AI-powered agentic CRM, creating a complete AI ecosystem to streamline operations for car dealerships.

"the automotive industry's first agentic CRM, completing a comprehensive AI ecosystem - Fullpath"

Tel Aviv, January 25

Fullpath, an Israeli automotive technology company based in Tel Aviv, has launched what it describes as the automotive industry's first agentic CRM, completing a comprehensive AI ecosystem for car dealerships.

The new platform, currently in beta with select customers, integrates multi-agent AI to manage real-time shopper intelligence, lead engagement, and task prioritisation within a single workspace. Built on Fullpath's existing Customer Data Platform, which serves about 10 per cent of the North American automotive market, the system is designed to reduce administrative workload and data silos. Fullpath will showcase the new CRM at the National Automobile Dealers Association Show in Las Vegas in February.

- ANI

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Reader Comments

P
Priya S
Tel Aviv is such a hub for innovation! It's impressive they're already serving 10% of the North American market. Wonder if any Indian auto-tech startups are working on similar solutions for our market?
R
Rohit P
Reducing admin workload sounds great, but will it actually understand the Indian customer? We ask so many specific questions about mileage, service costs, resale value... hope the AI is trained for that!
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Sarah B
The concept of an "agentic CRM" is fascinating. If it can break down data silos, that's a huge win for any sales operation. The Las Vegas showcase will be key to see it in action.
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Vikram M
Good to see tech advancing, but respectfully, I hope the focus remains on creating jobs too. We shouldn't replace human interaction in sales entirely with AI, especially in a relationship-driven market like India.
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Karthik V
Real-time shopper intelligence is the key phrase here. Imagine if Maruti or Hyundai dealerships had this – they could tailor offers instantly during festival seasons like Diwali. 🚗

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