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ISPL Opens Co-Ownership Bids for Akshay Kumar's Srinagar Ke Veer Franchise

The Indian Street Premier League has opened bids for co-ownership of the Srinagar Ke Veer franchise, which is owned by Bollywood star Akshay Kumar. The franchise has proven competitive, reaching the semi-finals and finals in the first two seasons of the tennis-ball T10 tournament. The league, guided by a committee including Sachin Tendulkar, has shown rapid growth in viewership and nationwide participation. This investment opportunity allows partners to join a scalable sports property with significant national reach and a structured development pathway.

Key Points: Invest in ISPL: Co-Ownership Bid for Akshay Kumar's Cricket Team

  • Co-ownership bid for Akshay Kumar's franchise
  • Srinagar Ke Veer is a consistent top performer
  • ISPL Season 2 saw 47% TV viewership growth
  • League has over 4.4 million player registrations
2 min read

ISPL invites bids for co-ownership of Srinagar Ke Veer; opportunity to partner with Akshay Kumar

Opportunity to partner with Akshay Kumar's Srinagar Ke Veer in the Indian Street Premier League. Join a fast-growing T10 cricket property.

"This is a long-term investment opportunity alongside Akshay Kumar in a league that is building sustainable revenues, brand equity and national relevance. - Suraj Samat"

Mumbai, January 18

The Indian Street Premier League has opened bids for the co-ownership of Srinagar Ke Veer, the franchise owned by Bollywood superstar Akshay Kumar, offering investors and corporates an opportunity to partner with one of India's fastest-growing cricket leagues.

Srinagar Ke Veer has emerged as a strong and consistent franchise, reaching the semi-finals in Season 1 and finishing as runners-up in Season 2, underlining its on-field competitiveness and growing fan base, according to a release.

The league is guided by a Core Committee comprising Sachin Tendulkar, Ashish Shelar, Minal Amol Kale and Suraj Samat, and features celebrity franchise co-owners including Amitabh Bachchan (Majhi Mumbai), Salman Khan (Delhi Superheros), Ajay Devgn (Ahmedabad Lions), Sourav Ganguly, Saif Ali Khan and Kareena Kapoor Khan (Tiigers of Kolkata), Hrithik Roshan (Bengaluru Strikers), Suriya (Chennai Singams) and Ram Charan (Falcon Risers Hyderabad).

Commenting on the opportunity, Suraj Samat, Core Committee Member and League Commissioner, ISPL, said: "ISPL has evolved into a scalable sports property with strong fundamentals, growing viewership, expanding participation and a professionally governed structure. The co-ownership of Srinagar Ke Veer offers partners the ability to participate in franchise value creation. Our national competitive framework ensures that franchises are not just team owners, but integral contributors to the ecosystem. This is a long-term investment opportunity alongside Akshay Kumar in a league that is building sustainable revenues, brand equity and national relevance."

Launched in 2024, ISPL, India's pioneering tennis-ball T-10 cricket tournament, has scaled rapidly across participation and viewership. Season 2 recorded a television reach of over 28 million viewers, marking a 47% growth in TV viewership, along with 47.4 million digital video views. The league crossed 4.4 million player registrations in Season 3, with trials conducted across 101 cities nationwide.

ISPL is broadcast live across India on the Star Sports Network, with digital streaming available on JioHotstar, ensuring nationwide visibility and reach for the league and its franchises.

ISPL's long-term vision is centred on building a structured national competitive framework through zonal panels and an official league affiliation model, creating a clear pathway from grassroots cricket to the national stage. Franchise partners play a key role in regional development, talent identification and long-term ecosystem growth.

ISPL Season 3 is currently underway from January 9 to February 6 at the Lalbhai Contractor Stadium in Surat, featuring an expanded eight-team competition.

- ANI

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Reader Comments

P
Priya S
Love that ISPL is creating a pathway from grassroots to national stage. 4.4 million registrations is no joke! Partnering with Akshay Kumar's team could be huge for brand visibility. Hope the co-ownership model is transparent and gives real value to investors, not just big corporates.
R
Rohit P
The star power in ISPL is insane – Bachchan, Salman, now Akshay! But honestly, I hope the focus remains on cricket and talent development. The viewership growth is impressive, but let's not let it become just another celebrity show. The Surat matches have been fun to watch though!
S
Sarah B
As someone new to following cricket in India, the T-10 format is perfect. Quick, exciting matches. Investing in a franchise seems like a modern way to engage with sports. Srinagar Ke Veer is a good team to back. The numbers they've shared look promising for potential partners.
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Vikram M
Respectfully, while the league is growing, I'm a bit skeptical. Tennis-ball cricket at this scale with such high-profile ownership? Hope it doesn't dilute the focus from hard-ball cricket structures. That said, if Sachin Tendulkar is guiding it, there must be some serious cricketing merit. Best of luck to the bidders!
K
Kavya N
Amazing to see a franchise named for Srinagar! Representation matters. And the team is a consistent performer. The fact that trials happened in 101 cities shows real pan-India reach. This could be a game-changer for local talent scouts in smaller towns. 🏏

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