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India's Media & Entertainment Sector to Hit Rs 3,067 Billion by 2027

India's media and entertainment sector is projected to grow steadily at around 7% annually, with its total size estimated to rise from Rs 2,502 billion in 2024 to Rs 3,067 billion in 2027. The sector supports over 10 million livelihoods and its annual output is approximately Rs 3 lakh crore. Key drivers include the Animation, Visual Effects, Gaming, Comics, and Extended Reality (AVGC-XR) sectors, with India now operating as a globally connected production base. Gaming has become a mainstream digital medium, positioning India among the world's largest gaming markets through a vast and engaged user base.

Key Points: India's Media & Entertainment Sector Growth to 2027

  • Sector to grow from Rs 2,502 bn to Rs 3,067 bn by 2027
  • Supports over 10 million livelihoods
  • AVGC-XR and gaming are key growth drivers
  • India is a globally connected production base
  • Ranks among world's largest gaming markets
2 min read

India's media & entertainment sector likely to touch Rs 3,067 bn mark in 2027

India's media & entertainment sector revenue projected to grow 7% annually, reaching Rs 3,067 bn by 2027, supporting 10 million livelihoods.

"India's creative economy is emerging as a major pillar of growth, employment, and value creation - Official Statement"

New Delhi, Feb 16

India's media and entertainment sector is on a steady expansion path, with revenues projected to grow at around 7 per cent annually till 2027, and the sector's total size is estimated to rise from Rs 2,502 billion in 2024 to Rs 3,067 billion in 2027, underscoring its role as a durable growth engine within the services economy, according to an official statement issued on Monday.

The sector supports over 10 million livelihoods, directly and indirectly, and its annual output stands at approximately Rs 3 lakh crore.

This trajectory reflects more than sectoral expansion. It signals the consolidation of creativity as a strategic capability, linking economic growth with global influence in an increasingly platform-driven world. Animation, Visual Effects, Gaming, Comics, and Extended Reality, collectively referred to as AVGC-XR, represent the most technology-driven frontier of the creative economy, the statement observed.

Gaming has evolved into a mainstream digital medium woven into daily life, while animation and VFX shape the visual language of global entertainment. Together, these sectors convert creativity into scalable intellectual property, positioning AVGC-XR and gaming at the heart of the next phase of the global creative economy, it said.

India's animation, visual effects, comics, and XR ecosystem now operates as a globally connected production base. Indian teams contribute to international films, streaming content, advertising, and immersive experiences, working within tightly integrated global workflows. The sector reflects growing technical depth and creative confidence.

Gaming has become one of the most visible expressions of India's digital transformation. Across metros and small towns, millions log in each day to compete, collaborate, and build virtual worlds of their own. Mobile devices double as arenas and social spaces, blurring the line between entertainment and interaction, the statement said.

That scale of participation has translated into structured market growth. India now ranks among the world's largest gaming markets, supported by a vast and deeply engaged user base. Rising monetisation, expanding domestic studios, and stronger integration with global platforms are transforming gaming from mass engagement into a scalable digital industry.

Across countries, this creative sector contributes between 0.5 and over 7 per cent of GDP, with live entertainment generating strong spillovers across tourism and urban services. Within this global transformation, India's creative economy is emerging as a major pillar of growth, employment, and value creation, the statement added.

- IANS

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Reader Comments

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Sarah B
As someone who follows the tech and creative industries closely, India's trajectory here is impressive. The integration into global workflows for VFX is a huge deal. It creates high-value jobs and builds a knowledge economy. The 10 million livelihoods figure is staggering.
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Priya S
Gaming becoming mainstream is so true! My younger brother and his friends in Jaipur are always on these mobile games, it's their primary social space. It's good to see this passion turning into a proper industry with studios and career paths. Hope the growth is inclusive across regions.
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Rohit P
While the numbers look great, I hope this growth translates into better and more stable working conditions for artists and developers. The animation industry, especially, is known for tight deadlines and crunch time. Sustainable growth means taking care of the people who create this magic.
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Karthik V
The key is converting our massive user base for gaming into a production powerhouse. We consume so much content, now we need to create our own IPs and universes that the world wants. "Made in India" games and animated series should be the next goal. Jai Hind!
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Michael C
Interesting data. The spillover into tourism via live events is a point often missed. A big music festival or comic con doesn't just sell tickets; it fills hotels, restaurants, and local transport. This sector's multiplier effect on the services economy is significant.

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