'The India Story' director: The film highlights one of the most neglected problems in our society
Mumbai, June 18
The makers of "The India Story" on Thursday unveiled the poster of the upcoming film starring Kajal Aggarwal and Shreyas Talapade. Its director, Chettan DK, shared that the movie highlights one of the most neglected yet serious problems in society, something that impacts everyone in their daily lives.
The freshly launched poster reveals Kajal's look as a strong-headed lawyer and Shreyas as a concerned yet helpless father, offering a glimpse into the narrative at its core. Featuring a young girl portraying Shreyas' daughter, the poster captures the human cost of a crisis that impacts millions.
Set against the backdrop of the Bombay High Court and a pesticide cylinder placed inside a witness box, the imagery hints at a gripping courtroom battle centered on the alarming issue of food adulteration.
Director Chettan DK said in a statement: "The India Story is the story of every Indian whose family or loved ones have been affected by food adulteration. It highlights one of the most neglected yet serious problems in our society-something that impacts each one of us in our daily lives."
"Through this film, we wanted to bring this hidden reality to the forefront and spark an important conversation. I am confident that the film's powerful message will be an eye-opener for everyone and encourage people to become more aware of what they consume every day."
The film shines a spotlight on one of India's most pressing yet often overlooked public health concerns. The India Story seeks to expose the hidden dangers lurking behind everyday food consumption while raising awareness about a reality that affects countless families across the country.
The film is produced by Sagar B Shinde. It is slated for a theatrical release on July 24. The India Story is all set to release in Hindi, Telugu, and Tamil languages as a worldwide release by Zee Studios.
Backed by co-producers Swati Vinayak Saindane, Anita Jadhav, Vinayak Saidani, Kalpesh Shah, Devyani Khorate, and Prem Joshi, the film is further elevated by the work of DOP Nishant Bhagwat, music composer Mangesh Dhakde, editor Ashish Mhatre, lyricist Shakeel Azami, and sound designer Anmol Bhave.
— IANS
Reader Comments
Good concept, but will it really reach the masses? Bollywood tends to preach in films but the ground reality doesn't change. We need action from FSSAI and not just a movie. Still, I appreciate the attempt to highlight this problem. Let's see if it's more than just a propaganda piece.
As a mother of two young children, this hits very close to home. Every day I worry about what goes into my kids' food. The pesticide cylinder in the poster is a great visual metaphor. Really hope this film sparks real change in our food supply chain. Kajal and Shreyas look perfect for these roles! 🇮🇳
Finally, a film that doesn't shy away from a critical issue. Food adulteration is a national shame - from paneer to honey, nothing is safe. But I worry: will the film actually name the corporations and politicians involved, or will it be a safe, sanitized version? Real change needs real accountability.
I'm an NRI living in Canada and this issue resonates beyond India. The global food supply chain has similar problems. Great to see Indian cinema tackling universal health issues. The courtroom drama angle with Kajal as a lawyer looks promising. Will definitely watch this with my family!
#TheIndiaStory - This is exactly what we need. We've become so numb to buying adulterated food that we don't even question it anymore. Milk with detergent, spices with chalk powder, vegetables with wax... the list is endless. I hope this film wakes people up and puts pressure on regulators. Good luck to the team!
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