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Elon Musk's X Bans AI War Video Creators from Revenue for 90 Days

Elon Musk's social media platform X has revised its creator revenue policies to combat AI-generated misinformation, particularly surrounding armed conflicts. The new rules impose a 90-day revenue-sharing suspension on users who post AI war videos without clear disclosure. The move follows the discovery of a network of 31 accounts from Pakistan posting fabricated "Iran War Monitor" content. X has also introduced a "Made with AI" label to improve transparency as platform traffic hits record highs during current geopolitical tensions.

Key Points: X Cracks Down on Undisclosed AI War Videos with Revenue Ban

  • 90-day revenue ban for undisclosed AI war videos
  • Policy targets misinformation during conflicts
  • "Made with AI" label introduced for transparency
  • Action follows case of 31 fake accounts from Pakistan
2 min read

Elon Musk's X cracks down on undisclosed AI war videos, warns creators of 90-day revenue ban

Elon Musk's X platform announces a 90-day revenue ban for creators posting undisclosed AI-generated conflict videos to combat misinformation.

"We are getting much faster at detecting this-and also eliminating the incentive to do this. - Nikita Bier"

New Delhi, March 4

Elon Musk-owned social media platform X on Wednesday announced major changes to its creator revenue-sharing programme as it steps up efforts to control the spread of AI-generated content, especially during times of conflict.

The move comes as the platform faces rising concerns over misinformation amid the ongoing tensions involving the United States, Israel and Iran.

In a post, X's Product Head Nikita Bier said the company is revising its Creator Revenue Sharing policies to ensure that authentic information remains accessible, particularly during wartime.

He said that with the rapid advancement of artificial intelligence tools, it has become very easy to create realistic videos that can mislead people.

"Last night, we found a guy in Pakistan that was managing 31 accounts posting AI war videos. All were hacked and the usernames were changed on Feb 27 to 'Iran War Monitor' or some derivative," Bier said.

"We are getting much faster at detecting this-and also eliminating the incentive to do this," he added.

Under the new rules, users who post AI-generated videos of an armed conflict without clearly disclosing that the content was made using AI will be suspended from the revenue-sharing programme for 90 days.

Bier said repeated violations will lead to a permanent suspension from the programme. He added that such posts could be identified through Community Notes or metadata and other signals from generative AI tools.

The platform has also introduced a "Made with AI" label, which is displayed on posts to inform viewers that the content includes AI-generated elements.

The company hopes this step will improve transparency and reduce the risk of manipulation.

The policy update comes at a time when geopolitical tensions are high following coordinated attacks by the United States and Israel on Iran, which reportedly led to the killing of Iran's Supreme Leader Ali Khamenei.

Amid these developments, both Elon Musk and Bier recently said that traffic on X has reached a new all-time high, as more users turn to the platform for updates.

- IANS

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Reader Comments

P
Priya S
Finally! Misinformation is a huge problem. I saw so many AI videos being shared as real during the Israel-Iran news. People were getting panicked. A 90-day ban on revenue is a good deterrent. Hope other platforms follow. 🙏
R
Rohit P
Interesting that they caught someone managing 31 accounts from Pakistan. This isn't just about AI, it's about coordinated disinformation campaigns. The geopolitical angle is concerning. We need to be extra careful about what we share.
S
Sarah B
While the intent is good, I'm skeptical. Will the "Made with AI" label be applied consistently? And what about old, unlabeled content? The policy sounds reactive, not proactive. The damage is often done before they take action.
V
Vikram M
As someone who follows global news closely, this is a welcome change. The line between real and fake is blurring. During conflicts, we rely on platforms for info. Musk's team is doing the right thing here. Jai Hind!
K
Kavya N
My parents almost believed a deepfake video last week! They were so worried. This labeling system will help older generations especially, who might not be as tech-savvy. Education is also needed alongside these rules.

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