Panama City, May 14
, a leading cryptocurrency exchange and Web3-AI company, today named two-time football world champion Enzo Fernandez as its Global Ambassador. The partnership builds on BingX's global sports partnership strategy following its recent partnership with Scuderia Ferrari HP and renewal with Chelsea FC, arriving at a pivotal moment ahead of the 2026 FIFA World Cup, positioning BingX to engage billions of fans worldwide on football's greatest stage.
As one of the most exciting talents of his generation, Fernandez, who plays for Chelsea FC, and represents the Argentina national team, embodies ambition, precision, and resilience. Through this collaboration, BingX aims to connect the precision and performance of elite sport and digital finance, inspiring a new generation of users to take control of their future. The partnership will unfold through global campaigns, digital experiences, and fan-focused initiatives throughout the 2026 World Cup period and beyond.
This announcement marks a significant milestone in BingX's global expansion and evolution of its brand identity as a premium, globally recognized platform. Following its partnership with Chelsea FC in 2024 and a multi-year collaboration with Scuderia Ferrari in early 2026, Enzo Fernandez has become the company's first individual athlete Global Ambassador. Fernandez's journey from Buenos Aires to the pinnacle of world football mirrors BingX's own trajectory of growth, determination, and global ambition.
"This partnership marks an important step in BingX's growth across Latin America," said Pablo Monti, Spokesperson of BingX. "Enzo Fernandez represents a rare combination of adaptability, intelligence, and control under pressure. These qualities strongly resonate with BingX and reflect the mindset behind how BingX helps users navigate fast-moving financial markets with confidence across crypto, stocks, forex, commodities, and beyond."
"I'm proud to join BingX as a Global Ambassador," said Enzo Fernandez. "For me, success is built in the unseen moments: the discipline, the belief, and the consistency behind every decision. That mindset is what drew me to BingX. It's a platform known for trust and reliability, and I'm looking forward to the journey ahead and what we can build over time. Together, we want to inspire people to trust themselves, take control, and build their own path forward."
Founded in 2018, BingX is a leading crypto exchange and Web3-AI company, serving over 40 million users worldwide. Ranked among the top five global crypto derivatives exchanges and a pioneer of crypto copy trading, BingX addresses the evolving needs of users across all experience levels.
Powered by a comprehensive suite of AI-driven products and services, including futures, spot, copy trading, and TradFi offerings, BingX empowers users with innovative tools designed to enhance performance, confidence, and efficiency.
BingX has been the principal partner of Chelsea FC since 2024, and became the first official crypto exchange partner of Scuderia Ferrari HP in 2026. (ANI)
Disclaimer: This press release is issued through Arab Newswire () -- a press release distribution service for the Arab World, Middle East and North Africa (MENA).
— ANI
Reader Comments
Great move by BingX! Enzo is a World Cup winner and a player who shows incredible composure under pressure. As someone who follows both football and crypto, I think this partnership makes sense. The way he reads the game is similar to how traders need to read markets. भारत में भी ऐसे ambassadors की ज़रूरत है! 🇮🇳⚽
Interesting strategy. BingX is clearly going for global recognition with Chelsea, Ferrari, and now Fernandez. As a cricket fan, I wonder if they'll ever consider Indian football or cricket stars. The World Cup angle is smart timing though – Argentina will be favorites again in 2026!
It's good to see crypto companies moving beyond just tech influencers and into mainstream sports. But I hope they focus on education and security too – many young Indians are getting into crypto without understanding the risks. Enzo's discipline message is nice, but practical guidance matters more. 🤔
As a Chelsea fan, I'm happy for Enzo! He's been through ups and downs but he's a fighter. This partnership seems mutually beneficial – BingX gets his global appeal, and he gets a platform to reach new audiences. Just hope the marketing doesn't overshadow the actual utility of the exchange.
I like the symbolism here – "precision and performance" matching between sport and finance. But let's be honest, most Indians watching the World Cup in 2026 won't be crypto traders. If BingX wants to really connect with fans, they need simpler explanations and local language support. Still, it's a step forward for crypto visibility.
We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.