NewKerala.com

Sweet Success: Bihar's PMFME Scheme Fuels Local Laddu Business Boom

The PM Formalisation of Micro food processing Enterprises (PMFME) scheme is creating tangible success stories in Bihar's Sheikhpura district. Entrepreneur Shashi Kumar utilized the scheme's funding to purchase a gram flour laddu-making machine, transforming his home-based operation. His business now supplies sweets to several districts and employs local men and women, particularly during peak seasons. District officials highlight that such initiatives boost local employment and can incentivize migrants to return home.

Key Points: PMFME Scheme Transforms Bihar Sweet Seller into Local Employer

  • PMFME scheme provides critical funding
  • Enables purchase of machinery and business setup
  • Creates local employment, especially for women
  • Expands market reach to multiple districts
  • Reduces migration by encouraging local enterprise
2 min read

Bihar: PMFME brings notable change in lives of Sheikhpura sweet sellers​

Shashi Kumar's gram flour laddu business, boosted by PMFME funding, now supplies multiple districts and creates jobs, showcasing the scheme's impact in Sheikhpura.

"He has also appealed to young people to take advantage of this scheme and move towards self-employment. - Shashi Kumar"

Patna, Feb 17

The PM Formalisation of Micro food processing Enterprises scheme, launched years ago to support micro food units and make them self-sustaining enterprises through Central monetary assistance, is yielding considerable results.​

In Bihar's Sheikhpura district, the PMFME has proved instrumental in generating local employment, as aspiring entrepreneurs have taken the 'atmanirbharta' route to realise their dreams.​

Shashi Kumar, who runs a sweet shop, shared the transformative journey, noting that he availed benefits under the scheme and that he now provides employment to many.​

After learning about the PMFME scheme, Shashi Kumar visited the Industries Department office to obtain complete information and applied. After receiving funds, he purchased a gram flour laddu-making machine and started the business from home.​

Despite initial struggles, he persevered with his endeavour and has become a recognisable name in his locality and adjoining regions.​

The demand for his gram flour laddus has grown, and today, he is supplying orders to districts like Lakhisarai, Munger, Bhagalpur, Nawada, and Nalanda. During festivals and weddings, he receives a flood of orders. Local shopkeepers have become his regular customers.​

Shashi Kumar, speaking to IANS, said he received PMFME benefits, received funds in his bank account, and established a gram flour laddu manufacturing unit.​

Today, his sweet shop employs both men and women.​

He has also appealed to young people to take advantage of this scheme and move towards self-employment.​

Shashi Kumar's brother, Ashish Kumar, explained that the machinery required to set up the unit was expensive, necessitating a bank loan. The Industries Department provided comprehensive information about the scheme and assisted with the loan process, resulting in a smooth loan approval.

​Sujaat, the General Manager of the District Industries Department, stated that the department assisted him in obtaining a bank loan. Most of the workers in this unit are women, and additional workers are also employed as demand increases.​

He added that such initiatives also encourage people who have migrated abroad to return, thereby increasing local employment opportunities and reducing migration.​

- IANS

Share this article:

Reader Comments

P
Priya S
As someone from Bihar, I'm so happy to read this. For too long, our youth have had to migrate for work. If schemes like PMFME can create local jobs and even bring people back, it's a huge step towards true 'atmanirbharta'. Hope this success is replicated across all districts.
R
Rohit P
Gram flour laddus from Sheikhpura reaching other districts! That's amazing. It shows how a traditional sweet can become a brand with the right support. Wishing Shashi Kumar all the best for his growing business.
S
Sarah B
This is a fantastic model. The key detail here is the support from the Industries Department in navigating the loan process. Often, schemes fail because of complex paperwork. If that barrier is removed, many more can succeed.
V
Vikram M
While this is a good story, I hope the scheme's benefits are reaching everyone equally and not just a few connected people. Transparency in selection and fund disbursal is crucial. The article mentions most workers are women, which is a very positive sign for rural employment.
K
Kavya N
My respect for Shashi Kumar for starting from home and persevering. The festival and wedding season demand he mentions is real – Indian sweets business has great potential if scaled properly. Hope he gets a GI tag for those laddus someday!

We welcome thoughtful discussions from our readers. Please keep comments respectful and on-topic.

Leave a Comment

Minimum 50 characters 0/50