BJP's Ashok Singhal to Engage 1 Lakh Assam Voters in Historic Digital Rally

BJP candidate and incumbent MLA Ashok Singhal is launching a large-scale social media interaction aiming to reach 1-1.25 lakh voters in Dhekiajuli constituency. The innovative, cost-free programme will stream his speech simultaneously to gatherings at about 2,500 locations. The initiative is pitched as an unprecedented digital experiment in constituency-level campaigning. This comes as Assam prepares for single-phase polls on April 9, with the BJP-led NDA seeking a third term against a Congress-led opposition alliance.

Key Points: Assam Polls: BJP Candidate's Social Media Outreach to 1 Lakh Voters

  • Unprecedented digital campaign
  • Targets 1-1.25 lakh voters
  • Covers 2,500 locations
  • Cost-effective outreach model
2 min read

Assam polls: BJP's Dhekiajuli candidate to interact with over 1 lakh voters through social media

BJP's Ashok Singhal to interact with over 1 lakh voters via a massive digital rally in Dhekiajuli, a cost-effective first in Assam Assembly elections.

"No other contestant in any assembly constituency has attempted such a digital experiment before. - Ashok Singhal"

Dhekiajuli, April 5

Sharpening his campaign ahead of the Assam Assembly elections, Bharatiya Janata Party candidate from Dhekiajuli, Ashok Singhal, is set to interact with around 1-1.25 lakh voters through a large-scale social media outreach programme on Sunday.

Scheduled for 4 pm, the initiative aims to adopt a cost-effective campaigning model, which Singhal described as an unprecedented experiment in constituency elections.

The programme will cover approximately 2,500 locations, where an estimated 40-50 voters at each site are expected to participate, resulting in outreach to more than one lakh residents.

Speaking to the media, Singhal said, "I will deliver a speech online, streamed simultaneously to all these locations. This innovative approach involves no campaign cost, as voters assemble at nearby venues, avoiding travel expenses. No other contestant in any assembly constituency has attempted such a digital experiment before."

Ashok Singhal is the incumbent MLA from the Dhekiajuli seat and is seeking re-election. Assam will vote in a single phase across 126 assembly constituencies on April 9, with counting of votes scheduled for May 4.

The BJP-led National Democratic Alliance (NDA), which includes the BJP, Asom Gana Parishad (AGP), and Bodoland People's Front (BPF), is seeking a third consecutive term in the state.

Meanwhile, Congress-led opposition alliances, including the Assam Pradesh Congress Committee (APCC), Asom Jatiya Parishad (AJP), Raijor Dal, CPI(M), CPI(ML), and other parties, are campaigning on anti-incumbency sentiment, hoping to reclaim power in the state.

Assam Chief Minister and BJP leader Himanta Biswa Sarma has expressed confidence that the NDA will secure 90-100 seats in the upcoming polls.

On the other hand, APCC President Gaurav Gogoi asserted that a "wave of change" is sweeping across Assam, adding that people are eager to end ten years of what he described as "oppression" and "corrupt administration" under the BJP-led government.

"They've endured oppression for ten years. They've endured corrupt administration for ten years. Now, the people of Assam want freedom, and that's why they have faith in our Congress-led alliance," he said.

- ANI

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Reader Comments

P
Priya S
Good initiative, but I hope this online interaction is genuine and not just a one-way speech. Voters in Dhekiajuli should get a real chance to ask questions about local issues like floods, jobs, and infrastructure.
R
Rohit P
BJP's digital campaign is always strong. But let's see if this translates to real votes. In Assam, local issues matter more than national narratives. The alliance with AGP and BPF is their real strength here.
S
Sarah B
As an observer, it's fascinating to see Indian elections embracing technology at this scale. However, the key will be internet connectivity in rural Assam. Hope the digital divide doesn't leave some voters out.
M
Meera T
Congress leader Gogoi's words about "oppression" seem like typical opposition rhetoric. But he has a point about anti-incumbency. After 10 years, people do want to see tangible development in their daily lives, not just digital experiments.
V
Vikram M
CM Himanta Biswa Sarma predicting 90-100 seats shows confidence. But elections in Assam are always unpredictable. The silent voter will decide. This social media outreach is good, but ground-level work matters more in the end. Jai Assam!

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