APEDA Boosts Assam's Agri Exports with Organic Conclave & Buyer Meet

APEDA, in collaboration with the Government of Assam, organized an Organic Conclave-cum-Buyer Seller Meet in Guwahati to strengthen the state's agricultural export linkages. The event connected over 30 exporters, 9 importers, and around 50 Farmer Producer Companies to explore trade opportunities for Assam's diverse produce, including Joha rice and organic spices. Key sessions focused on compliance with international organic certification standards under the NPOP to ensure market readiness. State officials and APEDA leadership emphasized that with focused support in aggregation and certification, Assam's unique products can achieve sustainable global market access.

Key Points: APEDA Assam Organic Conclave Strengthens Agri Export Links

  • Over 30 exporters & 9 importers participated
  • Focus on GI-tagged & organic produce like Joha Rice
  • Session on NPOP certification standards
  • Aim to develop sustainable trade partnerships
  • Leveraging new FTAs for market access
3 min read

APEDA organises buyer-seller meet to strengthen Assam's agri exports

APEDA & Assam Govt host buyer-seller meet to boost exports of Joha rice, spices, and organic produce through new market partnerships.

"Assam...possess a rich basket of high-quality, organically grown agricultural...products with strong global demand. - Atul Bora"

Guwahati, January 20

The Agricultural and Processed Food Products Export Development Authority organised an Organic Conclave-cum-Buyer Seller Meet at Guwahati, in collaboration with the Government of Assam. The event was aimed at strengthening agri-export linkages and improving market access for Assam's agricultural and processed food products.

APEDA's mandate is to promote the export of agricultural and processed food products from India.

The conclave witnessed participation from over 30 exporters, 9 importers and around 50 Farmer Producer Companies (FPCs) from Assam.

The Buyer Seller Meet provided a structured platform for business-to-business interactions, enabling stakeholders to explore trade opportunities and establish long-term partnerships with domestic and international buyers, the Ministry of Commerce and Industry said in a statement Tuesday.

Assam, with its rich agro-climatic diversity, produces a wide range of export-potential commodities. In addition to Assam Joha Rice and various non-basmati speciality rice varieties, fruits and vegetables such as banana, pineapple, mandarin orange, Assam lemon, organic ginger, turmeric, black pepper, along with a range of horticultural and other organic produce, offer strong opportunities to expand the State's presence in global agricultural markets.

The conclave also featured a sensitisation session on the National Programme for Organic Production (NPOP) 8th Edition, including the regulatory framework and labelling requirements.

The session aimed at enhancing awareness among exporters, Farmer Producer Organisations (FPOs), FPCs and entrepreneurs to ensure compliance with international quality and certification standards.

The Buyer Seller Meet facilitated direct interactions among producers, exporters and buyers, supporting the development of new trade partnerships.

Addressing the gathering, Minister of Agriculture, Horticulture and Excise, Government of Assam, Atul Bora, stated that Assam and the Northeast possess a rich basket of high-quality, organically grown agricultural and horticultural products, including Joha Rice, speciality rice varieties, spices, fruits and indigenous produce with strong global demand.

He emphasised that with focused support in aggregation, certification, infrastructure and market access, and with APEDA's continued partnership, the State is committed to transforming regional farm produce into globally competitive exports while ensuring sustainable livelihoods for farmers.

Commissioner and Secretary-cum-Agriculture Production Commissioner, Government of Assam, Aruna Rajoria, stated that Assam has unique GI-tagged and organically grown agricultural products with strong global demand.

She emphasised that strengthening aggregation, certification and market linkages, in close collaboration with APEDA, will enable farmers and entrepreneurs to access international markets in a sustainable and commercially viable manner.

During his address, Chairman of APEDA Abhishek Dev appreciated the coordination and support of the Government of Assam in APEDA's export promotion activities.

He highlighted the immense potential for agricultural, horticultural and organic exports from the state, supported by farmer-friendly provisions in the revised NPOP and expanded market access for organic products through recently signed Organic Mutual Recognition Agreements with Australia and New Zealand, as well as recently finalised Free Trade Agreements with the United Kingdom, Oman and the EFTA countries.

The Assam Organic Conclave-cum-Buyer Seller Meet reflects APEDA's continued efforts to integrate regional strengths into India's agri-export growth story, while positioning Assam as a key contributor to high-value and sustainable agricultural exports, the commerce ministry said.

- ANI

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Reader Comments

P
Priya S
Great step forward. The focus on certification and NPOP standards is crucial. Many times, our products lose out because of documentation and compliance issues. Empowering FPOs with this knowledge is key. Hope they follow up with regular training sessions.
R
Rohit P
Finally, the unique products from the Northeast are getting the platform they deserve! Assam lemon, organic ginger, and those speciality rices are gems. The FTAs with UK and Australia mentioned are a game-changer. Let's hope the benefits actually reach the small farmers and aren't just captured by big exporters.
S
Sarah B
As someone interested in sustainable sourcing, this is very encouraging. The world is increasingly looking for authentic, organic produce. Assam's agro-climatic diversity gives it a unique advantage. Building these direct linkages is the right way to go. Wishing all the stakeholders success.
K
Karthik V
Good move, but execution is everything. We've seen many such meets that don't lead to tangible, long-term contracts. The government and APEDA must ensure continuous handholding for FPCs on logistics, packaging, and meeting consistent quality standards. The intent is right, now need solid follow-through.
M
Meera T
This makes me so proud! Our indigenous produce from Assam getting global recognition. The mention of GI-tagged products is important—it protects our heritage. Hope the farmers are the primary beneficiaries of this export push. Jai Kisaan! 🌾

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