'Anupamaa' actress Adrija Roy opens up on fashion pressure in age of social media
Mumbai, June 3
Actress Adrija Roy, who is currently seen in the show "Anupamaa," has opened up about the growing influence of social media on fashion.
Speaking exclusively to IANS, the actress shared her thoughts on how digital platforms have changed the way celebrities present themselves. Adrija also explained her own approach to staying comfortable and confident in her style choices. When asked what fashion means to her and whether there is pressure to look fashionable in the age of social media, Adrija Roy said that fashion, for her, is all about comfort and self-expression.
She stated, "See, I think for our generation, it is very important for all of us to be active on social media. Earlier, it was only TV for those who do TV. But now, for those who do TV, social media platforms have become as important to promote their show and to promote themselves. And this is an individual place where you can showcase yourself. So, of course, there is a pressure. But I don't take that much pressure."
"I just know that fashion is comfortable for me. And because whatever outfit you are wearing, if you don't feel comfortable in it, then styling is a very far thing. So, for me, comfort zone is very important in fashion. In fashion, it is not just about the outfit. Fashion means how you are carrying your look. That is all about fashion and the styling. So, I think you should style yourself in a way that you are comfortable," she added.
Adrija Roy was recently spotted at the star-studded Star Parivaar Fashion Show, which was attended by the who's who of the television industry.
On the professional front, Adrija is playing the role of Rahi Kapadia in the daily soap "Anupamaa" which stars Rupali Ganguly in the titular role.
— IANS
Reader Comments
She's absolutely right about the pressure. Even for us regular folks, Instagram makes everyone feel like they need to be dressed to the nines 24/7. But honestly, comfort should always come first - both for celebrities and common people. Really refreshing to hear such honest words from a TV actress.
It's good that she's honest about the social media pressure but I wonder if this message of "comfort over style" is easier for actresses who already have a certain look. Not every newcomer can afford to ignore fashion trends on social media. Still, her perspective is definitely healthier than chasing trends blindly.
Loved her explanation! Carrying yourself with confidence is what truly makes a statement. I've seen so many people wearing designer clothes but looking uncomfortable - that's not fashion, that's just costume. Adrija seems like a grounded person. Hope more TV actors speak up about these things! 🌸
While I appreciate the sentiment, let's be realistic - the fashion industry and social media algorithm aren't built on comfort. They want drama, trends, and buzz. But if Adrija can find that balance between personal comfort and professional expectations, more power to her. India needs more celebrities who keep it real on these topics.
Finally someone who doesn't pretend social media pressure doesn't exist! And her point about TV actors now needing Instagram for self-promotion is spot on. Adrija is proving that you can be stylish without being uncomfortable. That Star Parivaar Fashion Show must have been amazing too! ✨
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