Amex & Magic Bus India Empower Youth with Digital Skills for Jobs

American Express has launched a three-year partnership with the Magic Bus India Foundation to enhance youth employability. The program aims to equip nearly 3,000 young individuals in Bengaluru and Delhi NCR with technical and life skills. The curriculum includes industry-relevant training in areas like Cloud Computing and Artificial Intelligence. The initiative also provides mentorship, interview preparation, and post-placement support to ensure career stability.

Key Points: Amex, Magic Bus India Partner for Youth Digital Skills Training

  • 3-year employability initiative
  • Training in Cloud, AI, Cybersecurity
  • Focus on Bengaluru & Delhi NCR youth
  • Includes life skills & job placement
2 min read

American Express and Magic Bus India partner to enhance youth employability and digital skills

American Express partners with Magic Bus India Foundation to train nearly 3,000 youth in Bengaluru & Delhi NCR with tech and life skills for employability.

"we're helping young people gain the skills and confidence to succeed in today's rapidly evolving job market. - Sanjay Khanna"

New Delhi, February 24

American Express is supporting the Magic Bus India Foundation to equip youth with employability and digital skills through a collaborative initiative aimed at enhancing success in the digital economy. The three-year partnership, which launched in FY 2024-25, seeks to empower nearly 3,000 young individuals across Bengaluru and Delhi NCR with technical capabilities and life skills.

According to an American Express release, the program focuses on industry-relevant training to prepare participants for a competitive job market. In its first year, the initiative has reported training completions, job placements, and employment retention. The curriculum includes instruction in Cloud Computing, Artificial Intelligence, Cybersecurity, and IT Fundamentals. Participants also receive training in transferable life skills such as communication, problem-solving, and digital literacy.

Sanjay Khanna, CEO and Country Manager of American Express India, said, "At American Express, we're committed to creating pathways to economic opportunity and growth in the communities where we live and work. Through our partnership with Magic Bus India Foundation, we're helping young people gain the skills and confidence to succeed in today's rapidly evolving job market."

The initiative provides mentorship, interview preparation, and placement in entry-level roles within the service sector. It also offers post-placement support to foster career growth and stability.

Jayant Rastogi, Global CEO of Magic Bus India Foundation, said, "With support from American Express, we're enabling youth from communities to develop essential digital, life, and employability skills. This initiative is transforming their confidence and ability to access meaningful careers, helping them contribute more fully to their families and communities."

The program has already seen individual results, such as a Bachelor of Computer Science and Engineering graduate who utilised the Tech Fundamentals and Employability Skilling Program to transition into a professional role.

"Enrolling in the Magic Bus Tech Fundamentals and Employability Skilling Program, supported by American Express, helped her build confidence and gain hands-on exposure to emerging fields such as Cloud Computing and Artificial Intelligence, while also developing vital professional skills such as communication, teamwork, and problem-solving. Today, she is working as an Associate Data Engineer at an IT company," the release noted.

- ANI

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Reader Comments

S
Sanjay N
Good to see corporate social responsibility in action. 3000 youth is a good start, but the scale of the problem is much larger. More companies need to step up with similar partnerships.
A
Arjun K
The focus on life skills like communication is key. Technical knowledge alone isn't enough for career growth. Many Indian graduates have the degree but lack the soft skills to excel in interviews and workplaces.
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Rohit P
While I appreciate the effort, I hope the program ensures quality over just numbers. There are many skilling programs, but placement and retention are the real metrics of success. The post-placement support mentioned is crucial.
M
Meera T
Magic Bus does solid work on the ground. Combining their reach with Amex's resources for digital skilling is a smart model. Hope the graduates from Delhi NCR and Bengaluru inspire others in their communities.
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David E
As someone working in tech, I'm glad to see Cybersecurity included. It's a high-demand field. Equipping youth with these future-ready skills is an investment in India's digital economy. Well done.

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