Can Information Websites Continue to Thrive in the Age of Chat-GPT and Bard?
By Felix Ponmelil, Chicago, May 31: As an avid user of various informative websites, it's hard to deny the fact that the internet has become a rather crowded place with the introduction of AI-powered conversational agents, chatbots or chat-GPT / Bard and other similar technologies.
With such rapid developments, keeping pace and ensuring the survival of informative websites has become quite a challenge. As a result, informative websites have to recognize the situation and work out ways to stay relevant and prominent amidst such fierce competition.

It's undeniable that the rise of chatbots or chat-GPT has brought about a paradigm shift in the way people rely on web-based information. A significant proportion of internet users now resort to conversational agents whenever they need quick information. However, this does not mean informative websites have lost their relevance. Instead, they just have to re-evaluate their strategies to stay competitive, and the following tips can be helpful for that.

First, it's crucial to focus on the user needs and experience. Information websites should consider user feedback and integrate these suggestions into their web platforms. Users want simple, focused content that is easy to access and understand. Therefore, improving user experience by offering a well-defined category of web information with a simple and helpful interface can help retain users.

Second, informative websites must concentrate on what they're good at. They should maximize their value by providing well-researched and accurate information. The content must be informative, engaging, and visually appealing. Accuracy is necessary to ensure that the users receive up-to-date content from credible sources. Websites that invest in their content quality and source credibility are more likely to stay competitive against chatbots and virtual assistants, which may not always provide the most accurate results.

Third, informative websites should establish a distinctive identity to improve their brand value. They need to develop a unique value proposition through their design, theme, and the topics they cover. For instance, some websites like ScienceDaily focus on news and articles related to the latest innovations in the scientific field. This specialization allows them to have a critical value proposition and attract more users who find these topics interesting.

Finally, engaging on social media platforms is a critical element of staying competitive in this digital age. Social media platforms like Twitter, Instagram, and Facebook can be great tools for getting content out there and engaging an audience. Social media presence can help promote information websites, thus increasing their visibility and driving traffic back to their site.

In conclusion, chatbots or chat-GPT provide valuable tools for accessing information. Nonetheless, informative websites can, and should, coexist on the internet with virtual assistants. Information websites must focus on their brand identity, content, user experience, source credibility, and social media to stay relevant and competitive.

To keep informative websites popular with users worldwide, it's important to adapt to new technologies and follow these tips.
  1. Focus on providing accurate, informative content that is easy to understand.
  2. Use clear and concise language to communicate information effectively.
  3. Make sure your website is easy to navigate and user-friendly.
  4. Utilize new technologies such as AI and machine learning to enhance the user experience.
  5. Keep up with trends in web design and development to ensure your website remains relevant and up-to-date.
Informative websites can continue to serve users' needs and remain competitive in the online world, surviving competition from chatbots and conversational agents.(TINN | Posted on 31 May 2023, 1695703515 44O192O254O173)