With the objective of strengthening its competitive vitality, ITC is scaling up its digital interventions across businesses and value-chains.
"Led by the Chairman Sanjiv Puri's Vision to shape a new digital paradigm for ITC, the company embarked on a digitalisation journey in recent years by building digital capacity at scale, by adopting cutting-edge digital technologies to drive growth and by effectively leveraging digital platforms to support wide-spread social transformation," the company said in a statement.
In order to provide even greater trust to ITC's digital agenda, Puri has also announced to ITC employees the formation of a dedicated Digital Council of senior ITC managers -- the 'DigiNext' -- which will ideate and sponsor high impact digital interventions and harness the synergies of cross-fertilisation of ideas.
Mumbai, Feb 7
ITC Chairman Sanjiv Puri has announced the setting up of a 'Young Digital Innovators Lab' comprising of digital natives drawn from across ITC's businesses to crowd source transformative digital strategies.
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